Hbr at 100, Harvard Business Review Porter, Michael E. Christensen, Clayton M. Kim, W. Chan Mauborgne, Renee A.
Автор: Harvard Business Review Porter, Michael E. Christe Название: Hbr at 100 ISBN: 1647823412 ISBN-13(EAN): 9781647823412 Издательство: Неизвестно Рейтинг: Цена: 4828.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Turning complex financial instruments such as cryptocurrency into eminently readable stories, Leng Hoe Lon, the author of Decrypted, is back with Deflated. In his second book, he lays bare the labyrinth of events that led to the manic and the tumultuous fall of cryptocurrencies in December 2018. Moving from Wall Street to Singapore, Hoe Lon tells the story of the great boom and bust in an authoritative and entertaining narrative. Featuring iconic figures of the financial era, he ties together all of the characters and offers a heart-to-heart discussion on how they have fallen and fought their way back up. Most importantly, he shares how one can fight back from deflation,
"To be somebody, you must last." - Ruth Gordon, American actress The Author: Leng Hoe Lon, CFA serves as Executive Advisor of Kyber Network (www.kyber.network), a decentralised cryptocurrency exchange powered by Ethereum smart contracts and is also an angel investor of Digix Global (https://digix.global), a company that aims to tokenise physical assets and make them fungible on the Ethereum blockchain in order to increase the pool of liquidity in a decentralised marketplace. Before this, he was CEO of machine-learning start-up Shentilium Technologies, and co-founder of trading and mentoring firm TrackRecord Asia. Hoe Lon has two decades of financial trading career including stints as CEO of Tudor Capital Singapore and Managing Director of Goldman Sachs. He holds a Bachelor`s Degree in accounting and finance at the University of Warwick, England.
Автор: Kim W. Chan, Mauborgne Renee a. Название: Red Ocean Traps (Harvard Business Review Classics) ISBN: 1633692663 ISBN-13(EAN): 9781633692664 Издательство: Неизвестно Рейтинг: Цена: 1378.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
As established markets become less profitable, companies increasingly need to find ways to create and capture new markets. Despite much investment and commitment, most firms struggle to do this. What, exactly, is getting in their way? World-renowned professors W. Chan Kim and Renee Mauborgne, the authors of the best-selling book Blue Ocean Strategy have spent over a decade exploring that question. They have seen that the trouble lies in managers' mental models--ingrained assumptions and theories about the way the world works. Though these models may work perfectly well in mature markets, they undermine executives' attempts to discover uncontested new spaces with ample potential (blue oceans) and keep companies firmly anchored in existing spaces where competition is bloody (red oceans). In this bound version of their bestselling Harvard Business Review classic article, they describe how to break free of these red ocean traps. To do that, managers need to: (1) Focus on attracting new customers, not pleasing current customers; (2) Worry less about segmentation and more about what different segments have in common; (3) Understand that market creation is not synonymous with either technological innovation or creative destruction; and (3) Stop focusing on premium versus low-cost strategies.
The Harvard Business Review Classics series offers you the opportunity to make seminal Harvard Business Review articles a part of your permanent management library. Each highly readable volume contains a groundbreaking idea that continues to shape best practices and inspire countless managers around the world--and will have a direct impact on you today and for years to come.
Описание: Is your company spending too much time on strategy development with too little to show for it? This title inspires you to distinguish your company from rivals; clarify what your company will and won`t do; craft a vision for an uncertain future; create blue oceans of uncontested market space; and use the Balanced Scorecard to measure your strategy.
Автор: Kim W. Chan, Mauborgne Renee a. Название: Red Ocean Traps (Harvard Business Review Classics) ISBN: 1633694909 ISBN-13(EAN): 9781633694903 Издательство: Неизвестно Цена: 2759.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
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