Business Recovery in Emerging Markets, L?pez-Fern?ndez
Автор: Pierre-Yves Donz?; Rika Fujioka Название: Global Luxury ISBN: 9811052352 ISBN-13(EAN): 9789811052354 Издательство: Springer Рейтинг: Цена: 20962.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book explores the luxury industry and how it has undoubtedly been one of the fastest-growing sectors since the 1970s, and one in which Europe has managed to strengthen its competitiveness in the world market. While many aspects of globalization remain abstract and intangible, the luxury industry has created markets where previously there were none, by educating Japanese about the history of French handbags, Chinese about the finest wines, and setting global standards for an elite, inspirational lifestyle. In this edited volume, a wide range of scholars comes together to analyze the history of the business and the innovations in management and marketing that have emerged from it. Invaluable for scholars, industry figures, and dilettantes alike, it will define the field of study for years to come.
Chapter 2 The secondary economic sector's role in post-pandemic recovery: Analysis in the neoliberal capitalism context
Chapter 3 Perspectives for recovery of VAT collection derived from imports of goods
Chapter 4 Public policy for the application of 5G in Mexico within a context of COVID-19
Chapter 5 The structural impact of COVID-19 on employment: The role of skills and gender in an industrialized local economy
Chapter 6 Finally back to campus? Motivations for facemask adoption in the higher education sector
Part II. Innovation and decision-making
Chapter 7 The K-shape economic recovery and a new company classification
Chapter 8 Business Model Innovation and decision-making for the productive sector in times of crisis
Chapter 9 Innovation in knowledge-intensive businesses: A collaborative approach for post pandemic recovery
Part III. Business ethics and social responsibility
Chapter 10 Communicating with stakeholders via Twitter: From CSR to COVID 19
Chapter 11 Unethical supply chains delaying recovery: Analyzing pre and mid COVID 19 conditions
Chapter 12 The pandemic driving socially responsible work-family performance in the transportation sector
Chapter 13 Machine learning sustainable competitiveness for global recovery
Автор: Sanjay Mohapatra; K. Ganesh; M. Punniyamoorthy; Ra Название: Service Quality in Indian Hospitals ISBN: 3319885030 ISBN-13(EAN): 9783319885032 Издательство: Springer Рейтинг: Цена: 12577.00 р. Наличие на складе: Поставка под заказ.
Описание: This book offers an elaborate and empirical look at service quality of hospitals in the emerging market of India. The poor quality of service is a major issue in a large number of hospitals (particularly in government hospitals), which forces patients to opt for private hospitals that are generally much more expensive than government hospitals. This book provides a comprehensive understanding of service quality antecedents in Indian hospitals. It focuses on patient satisfaction and includes valuable insights and implications for hospital management and government. The book is theoretically grounded in SERVQUAL literature and uses appropriate and sophisticated techniques and tools to analyse data. It highlights causal model development with Structural Equation Modelling (SEM) and introduces a classification model, developed using Artificial Neural Networks (ANNs), in order to benchmark specialty cardiac care. The book also deals with Support Vector Machines (SVMs) and compares the error rates between SVM and ANN to find the best classification technique among the two. Overall, this book is a timely and relevant work that contributes to the theory, practice and policy of service quality in hospitals.
Автор: Romaniuk, Jenni (research Professor And Associate Director, Research Professor And Associate Director, Ehrenberg Bass Institute) Sharp, Bryon (directo Название: How brands grow 2 revised edition ISBN: 0190330023 ISBN-13(EAN): 9780190330026 Издательство: Oxford Academ Рейтинг: Цена: 4592.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: How Brands Grow Part 2 is about the fundamentals of buying behaviours and brand performance fundamentals that provide a consistent roadmap for brand growth, and improved marketing productivity. This revised edition includes updates to all chapters and the addition of a new chapter, `Getting Down to Business-to-Business Markets`.
Автор: Nguyen Название: Environmental Sustainability in Emerging Markets ISBN: 9811924074 ISBN-13(EAN): 9789811924071 Издательство: Springer Рейтинг: Цена: 25155.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Increasing evidence of environmental deterioration in emerging markets, climate change, and consequences of environmental waste have compelled not only businesses but also consumers to reduce the environmental burden, mitigate waste and preserve resources for future generations.
Описание: Advances in technology and changes in consumer buying patterns have forced businesses to alter their traditional marketing approach to incorporate contemporary ideologies that will drive customer satisfaction, meet societal expectations, and boot business performance for competitive advantage.
Описание: This book offers new insights for international business in areas such as trade policy, supply chains, international investment, technological innovation, international marketing, digital economy, and human resources. I believe that this book is valuable for students of international business, global business environment and regional studies.
Автор: Zhang Wenxian, Alon Ilan, Lattemann Christoph Название: Huawei Goes Global: Volume I: Made in China for the World ISBN: 3030475662 ISBN-13(EAN): 9783030475666 Издательство: Springer Рейтинг: Цена: 18167.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Table of Contents
1. Introduction: From Local Dominance to Global Challenge
Ilan Alon, Wenxian Zhang, and Christoph Lattemann
Part I. The Political Economy & the Public Policy Perspectives of Huawei's Globalization
2. The International Political Economy of Huawei's Global and Domestic Environment
Thomas D. Lairson
3. Weaponizing Globalization: Chinese High-tech in the Crosshairs of Geopolitics - The Case of Huawei
Francis Schortgen
4. Helping Hands for Huawei: Dialing into China's Technology Policy to Understand Its Contemporary Support for Huawei
Jean-Marc F. Blanchard
5. All under Huawei: China's Vision for a Tech-Sinica
Shirley Ze Yu
Part II. The Rise of Huawei as a Chinese Global Enterprise
6. Could Huawei Rise the Highest against the Wind?
Denise Tsang and David Fuschi
7. Huawei's Expansion into the Global South: A Path toward Alternative Globalization?
Yun Wen
8. Analyzing Huawei as a Chinese Multinational Operating in Three Worlds: Domestic Policy Instrument, Global Economic Agent, and Foreign Policy Target
Duane Windsor
9. Huawei's Expansion and Nokia's Retreat: What Lessons Can We Learn?
Anders Kjellman, Xiaohua Yang, Xiaobo Wu, and Sun-young Park
Part III. Huawei's Development Strategies, Innovations, and Talent Management
10. Huawei's Long March to Global Leadership: Joint Innovation Strategy from the Periphery to the Center
Manuel Hensman and Guangyan Liu
11. Huawei's Global Quest to Catch-up: Internationalizing R&D by Using Greenfield Investments
Kerstin J. Schaefer
12. Independent or Interdependent Innovation: The Case of Huawei
Xingkun Liang and Yue Xu
13. Huawei at Bay? A View on Dependency Theory in the Information Age
Laura Kirste and Dirk Holtbrьgge
14. Managing Foreign High-end Talents at Huawei
David W. Hall and Ting Ren
Автор: Adae Eric Kwame, Kosiba John Paul Basewe, Hinson Robert Ebo Название: Responsible Management in Emerging Markets: A Multisectoral Focus ISBN: 3030765628 ISBN-13(EAN): 9783030765620 Издательство: Springer Рейтинг: Цена: 22359.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Responsible Management in Emerging Markets: A Multisectoral Focus is in response to the dearth of literature on responsible management in emerging economies.
Описание: This edited volume brings together research on symbiotic themes of entrepreneurship, resource planning, and regional development and their impact on global-local business imperatives.
Автор: Mora Название: Data Analytics Applications in Emerging Markets ISBN: 9811946949 ISBN-13(EAN): 9789811946943 Издательство: Springer Рейтинг: Цена: 23757.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book analyzes the impact of technology in emerging markets by considering conditions and the history of how it has changed the way of working and market development in such contexts. The book delves into key areas such as fintech enterprises, artificial intelligence, pension funds, stock markets, and energy markets though applied studies and research. This book is a useful read for practitioners and scholars interested in how technology has and continues to change the way in which development is defined and achieved, particularly in emerging markets.
Автор: Arpan Kumar Kar; Shuchi Sinha; M. P. Gupta Название: Digital India ISBN: 3030086887 ISBN-13(EAN): 9783030086886 Издательство: Springer Рейтинг: Цена: 11878.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book offers a multidisciplinary resource on digital government, while specifically focusing on its role within the emerging market of India. The Government of India (GoI) is concentrating on transforming India under the Digital India initiative. In order to do so, it has emphasized three core areas: (1) Computing infrastructure as a utility to every citizen; (2) Governance and services on demand; and (3) Digital empowerment of citizens. The chapters in this book address issues surrounding these areas, highlighting concepts such as knowledge societies, urban operations and logistics, issues in managing emergent Information Communication Technologies (ICTs), and also smart analytics for urbanization. The chapters contribute to the theory, practice and policy for a “Digital India.” The book captures lessons, knowledge, experiences (about challenges, drivers, antecedents, etc.) and best practices emerging from implementation of various projects. While the book is dedicated to a “Digital India,” this book can also be valuable resource for public administrators, government officials and researchers in other emerging markets and developing countries in Asia, Africa and Latin America where similar socio-political and economic conditions exist.
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