Автор: Stam, David Название: Inside Magazine Publishing ISBN: 0415827124 ISBN-13(EAN): 9780415827126 Издательство: Taylor&Francis Рейтинг: Цена: 7654.00 р. Наличие на складе: Нет в наличии.
Автор: Hagan Joe Название: Sticky Fingers ISBN: 1782115935 ISBN-13(EAN): 9781782115939 Издательство: Canongate Рейтинг: Цена: 2226.00 р. Наличие на складе: Поставка под заказ.
Описание: The ultimate inside account of 50 years of rock`n`roll excess from Jann Wenner, founder of Rolling Stone and one of the best connected men of the twentieth century
Описание: Literature and Medicine in the Nineteenth-Century Periodical Press` investigates how periodicals cultivated innovative literary forms, ideologies and discourses that reflected and shaped medical culture of Romantic-era Scotland.
Автор: Mary Hogarth Название: How to Launch a Magazine in this Digital Age ISBN: 1441161902 ISBN-13(EAN): 9781441161901 Издательство: Bloomsbury Academic Рейтинг: Цена: 22176.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Lively and engaging, How to Launch a Magazine in this Digital Age adopts a practical guide for students and inexperienced editors, detailing the process of setting up and launching a new publication -- be it digital, print or a combination of both. Using case studies, theoretical/critical insights, and tests/exercises, this is the first how-to to embrace digital technologies, including a companion website with additional support with podcasts, web links, forums and timed live author chats. The key to the text's success is its ability to encompass the complete process. It begins with the initial idea and follows the process through to developing a business plan as well as setting an editorial strategy to achieve and maintain an audience in a digital age -- where traditional print formats face an uncertain future. It includes checklists and realistic timescales for producing a digital/print magazine, for both the working professional and the student in the classroom setting.
Автор: Wilson Harold S. Название: McClure`s Magazine and the Muckrakers ISBN: 0691620865 ISBN-13(EAN): 9780691620862 Издательство: Wiley Рейтинг: Цена: 8237.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Current date of publication from iPage.IngramContent.com.
Автор: Mary Hogarth Название: How to Launch a Magazine in this Digital Age ISBN: 144117799X ISBN-13(EAN): 9781441177995 Издательство: Bloomsbury Academic Рейтинг: Цена: 4592.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Lively and engaging, How to Launch a Magazine in this Digital Age adopts a practical guide for students and inexperienced editors, detailing the process of setting up and launching a new publication -- be it digital, print or a combination of both. Using case studies, theoretical/critical insights, and tests/exercises, this is the first how-to to embrace digital technologies, including a companion website with additional support with podcasts, web links, forums and timed live author chats.
The key to the text's success is its ability to encompass the complete process. It begins with the initial idea and follows the process through to developing a business plan as well as setting an editorial strategy to achieve and maintain an audience in a digital age -- where traditional print formats face an uncertain future. It includes checklists and realistic timescales for producing a digital/print magazine, for both the working professional and the student in the classroom setting.
Автор: Holmes, Tim Название: Mapping the Magazine ISBN: 0415494982 ISBN-13(EAN): 9780415494984 Издательство: Taylor&Francis Рейтинг: Цена: 8420.00 р. Наличие на складе: Нет в наличии.
Автор: Massoni, Kelley Название: Fashioning Teenagers ISBN: 1598745034 ISBN-13(EAN): 9781598745030 Издательство: Taylor&Francis Рейтинг: Цена: 24499.00 р. Наличие на складе: Нет в наличии.
Автор: Morrish John, Bradshaw Paul Название: Magazine Editing: In Print and Online ISBN: 0415608341 ISBN-13(EAN): 9780415608343 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Including comprehensive coverage on both print and online, consumer and free magazines, Magazine Editing looks at how magazines work and explains the dual role of the magazine editor. John Morrish and Paul Bradshaw consider the editor both as a journalist, having to provide information and entertainment for readers, and as a manager, expected to lead and supervise successfully the development of a magazine or periodical.
Looking at the current state of the magazine market in the twenty-first century, the third edition explains how this has developed and changed in recent years, with specific attention paid to the explosion of apps, e-zines, online communities and magazine websites. Featuring case studies, interviews with successful editors, examples of covers and spreads, and useful tables and graphs, this book discusses the editor's many roles and details the skills needed to run a publication.
Magazine Editing offers practical guidance on:
how to create an editorial strategy
how to lead and manage an editorial team
researching a market and finding new readers
dealing with budgets and finance
working with designers and production staff
legal, technological and ethical dilemmas
online distribution, social media and search engine optimisation
'Travelling Home' provides a detailed analysis of the contribution that the mid twentieth-century 'Walkabout' magazine made to Australia's cultural history. Spanning five central decades of the twentieth century (1934-1974), 'Walkabout' was integral to Australia's sense of itself as a nation. By advocating travel--both vicarious and actual--'Walkabout' encouraged settler Australians to broaden their image of the nation and its place in the Pacific region. In this way, 'Walkabout' explicitly aimed to make its readers feel at home in their country, as well as including a diverse picture of Aboriginal and Pacific cultures. Like National Geographic in the United States, Walkabout presented a cornucopia of images and information that was accessible to a broad readership.
Given its wide availability and distribution, together with its accessible and entertaining content, 'Walkabout' changed how Australia was perceived, and the magazine is recalled with nostalgic fondness by most if not all of its former readers. Many urban readers learnt about Indigenous peoples and cultures through the many articles on these topics, and although these representations now seem dated and at times discriminatory, they provide a lens through which to see how contemporary attitudes about race and difference were defined and negotiated.
Drawing on interdisciplinary scholarship, 'Travelling Home' engages with key questions in literary, cultural, and Australian studies about national identity and modernity. The book's diverse topics demonstrate how 'Walkabout' canvassed subtle and shifting fields of representation. Grounded in the archival history of the magazine's production, the book addresses questions key to Australian cultural history. These include an investigation of middle-brow print culture and the writers who contributed to Walkabout, and the role of 'Walkabout' in presenting diverse and often conflicting information about Indigenous and other non-white cultures. Other chapters examine how popular natural history enabled scientists and readers alike to define an unique Australian landscape, and to debate how a modernising nation could preserve its bush while advocating industrial and agricultural development. While the nation is central to 'Walkabout' magazine's imagined world, Australia is always understood to be part of the Pacific region in complex ways that included neo-colonialism, and Pacific content was prominent in the magazine. Through complex and nuanced readings of Australian literary and cultural history, 'Travelling Home' reveals how vernacular understandings of key issues in Australia's cultural history were developed and debated in this accessible and entertaining magazine.
Автор: Brasted, Monica Название: Magazine advertising in life during world war ii ISBN: 1498552471 ISBN-13(EAN): 9781498552479 Издательство: Bloomsbury Рейтинг: Цена: 14108.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book examines advertisements in Life magazine during World War II and how the cultural values of service, thrift, and utility were framed in those ads to promote both patriotism and consumption.
Автор: Vranken, Thomas Lloyd Название: Literary Experiments in Magazine Publishing ISBN: 1032089857 ISBN-13(EAN): 9781032089850 Издательство: Taylor&Francis Рейтинг: Цена: 6583.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Literary Experiments in Magazine Publishing: Beyond Serialization explores how, as the nineteenth century came to an end, a number of voices within the British and American magazine industries pushed back against serialisation as the dominant publication mode, experimenting instead with less conventional magazine formats.
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