Strategic Winery Tourism and Management, Lee, Kyuho

Автор: McCormack Mark
Название: What They Don`t Teach You at Harvard Business School
ISBN: 1781253390 ISBN-13(EAN): 9781781253397
Издательство: Profile
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Цена: 1668.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: The bestselling business classic by the sports management legend.

Автор: Steve Hughes
Название: Homebuilt Winery
ISBN: 1603429905 ISBN-13(EAN): 9781603429900
Издательство: Workman
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Цена: 2579.00 р.
Наличие на складе: Поставка под заказ.

Описание: Offers home winemakers all the know-how they need to set up a home winery and build all the basic equipment for just a fraction of the cost of store-bought. This book includes building plans and step-by-step instructions for more than 30 winemaking essentials - including a crusher, a de-stemmer, presses, pumps, and a bottle filler.

Автор: D. Storm
Название: Winery Utilities
ISBN: 9401752842 ISBN-13(EAN): 9789401752848
Издательство: Springer
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Цена: 13974.00 р.
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Автор: Petruzzellis Luca, Winer Russell S.
Название: Rediscovering the Essentiality of Marketing: Proceedings of the 2015 Academy of Marketing Science (Ams) World Marketing Congress
ISBN: 3319806769 ISBN-13(EAN): 9783319806761
Издательство: Springer
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Цена: 15372.00 р.
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Описание: This book contains the full proceedings of the 2015 Academy of Marketing Science World Marketing Congress held in Bari, Italy.

Автор: Tajeddini Kayhan
Название: Tourism, Hospitality and Digital Transformation
ISBN: 036715000X ISBN-13(EAN): 9780367150006
Издательство: Taylor&Francis
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Цена: 6583.00 р.
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Описание: Innovation and technological advancements can be disruptive forces especially for conventional business in the hospitality and tourism industries. The book is timely with its critical examination of such forces and how the two industries should strategize and respond to changes effectively.

Автор: Cudny, Waldemar
Название: City Branding and Promotion
ISBN: 1138488100 ISBN-13(EAN): 9781138488106
Издательство: Taylor&Francis
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Цена: 22202.00 р.
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Описание: The book presents the rules of creating a city promotion and branding strategy. It presents the problems of the strategic management of urban areas, various types of development strategies designed for cities, and the individual principles of creating a city promotion and branding strategy.

Автор: Hall
Название: Tourism and Innovation
ISBN: 1138060828 ISBN-13(EAN): 9781138060821
Издательство: Taylor&Francis
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Цена: 6583.00 р.
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Описание: This ground-breaking volume on the relationships between tourism and innovation provides an overview of relevant innovation theories, and related literatures on entrepreneurship, productivity, regional development and competitiveness, and their significance to contemporary tourism practices.

Автор: Vanessa Ratten, Vitor Braga, Jose Alvarez-Garcia, Maria de la Cruz del Rio-Rama
Название: Tourism Innovation: Technology, Sustainability and Creativity
ISBN: 0367077892 ISBN-13(EAN): 9780367077891
Издательство: Taylor&Francis
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Цена: 6123.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: This book showcases the innovations in tourism through a creativity, sustainability and technology perspective, and is suitable for tourism industry professionals, researchers and policy experts who are interested in how innovation is embedded in the tourism industry.

Автор: Heath
Название: Marketing Tourism Destinations Planning Approach
ISBN: 0471540676 ISBN-13(EAN): 9780471540670
Издательство: Wiley
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Цена: 16307.00 р.
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Описание: The global significance of tourism as an economic, environmental, and social force has never been greater. Modern methods of transportation enable growing numbers of people to travel to almost any area of the world; in the developed world, travel is now regarded as a right, rather than a privilege.

Название: Tourism Marketing in Bangladesh
ISBN: 0367440423 ISBN-13(EAN): 9780367440428
Издательство: Taylor&Francis
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Цена: 24499.00 р.
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Описание: This edited volume at Bangladesh tourism and how it has developed and flourished. It first looks at tourism policy planning and provides a comprehensive overview of topics from tourism products and services to how they are being marketed. It also discusses how private and public tourism institutions can address future long term trends.

Автор: Kavoura Androniki, Kefallonitis Efstathios, Theodoridis Prokopios
Название: Strategic Innovative Marketing and Tourism: 8th Icsimat, Northern Aegean, Greece, 2019
ISBN: 303036125X ISBN-13(EAN): 9783030361259
Издательство: Springer
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Цена: 41925.00 р.
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Описание: Among the areas covered are product and brand management, strategic marketing, B2B marketing and sales management, international marketing, business communication and advertising, digital and social marketing, tourism and hospitality marketing and management, destination branding and cultural management, and event marketing.

Автор: Evans Nigel
Название: Strategic Management for Tourism, Hospitality and Events, 3 ed.
ISBN: 1138345946 ISBN-13(EAN): 9781138345942
Издательство: Taylor&Francis
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Цена: 8726.00 р.
Наличие на складе: Нет в наличии.

Описание: Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a Tourism, Hospitality and Events context and brings theory to life by integrating a host of industry-based case studies throughout.