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The Little Book of Big Promotions Pb


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Автор: Cheryl Dangel Cullen
Название:  The Little Book of Big Promotions Pb
Перевод названия: Малая книга больших дизайнерских идей для маркетинга
ISBN: 9781592533558
Издательство: Rockport/Rotovision
Классификация:

ISBN-10: 1592533558
Обложка/Формат: Paperback
Страницы: 352
Вес: 0.84 кг.
Дата издания: 01.03.2007
Язык: English
Иллюстрации: Full colour illustrations throughout
Размер: 20.22 x 16.87 x 2.51 cm
Читательская аудитория: General (us: trade)
Рейтинг:
Поставляется из: Англии
Описание: Designers are always attempting to give their work the creative edge required to get noticed in a sea of marketing and promotion. This book offers hundreds of design ideas, insight into the creative process and execution, and the tools and information needed to make the right production decisions.


Luftwaffe Efficiency and Promotion Reports for the Knight`s Cross Winners

Автор: French L. MacLean
Название: Luftwaffe Efficiency and Promotion Reports for the Knight`s Cross Winners
ISBN: 0764326570 ISBN-13(EAN): 9780764326578
Издательство: Schiffer
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Цена: 9981.00 р.
Наличие на складе: Поставка под заказ.

Описание: In World War I German and British bombers sometimes faced a few dozen light machine-guns defending the target. In World War II Luftwaffe Stuka dive-bombers braved the combined fire of over 1,000 anti-aircraft guns to sink several capital ships at Kronstadt in the Gulf of Finland. In World War I hundreds of thousands of German troops fought months to gain ground measured in yards. During World War II, eighty-five Fallschirmj?ger captured one of the worlds strongest fortifications at Fort Eben Emael, Belgium - manned by 1,200 defenders - in only eighteen hours in May 1940. As a result of these and many other deeds of valor, some 1,785 Luftwaffe officers and enlisted men won the Knights Cross of the Iron Cross - World War II Germanys highest decoration for bravery. This is their story through the eyes of the commanders of 113 of these men, as recorded in their official efficiency reports contained here. Volume 1 contains detailed biographies and official efficiency and promotion reports for fifty-three Knights Cross winners, as well as biographies for sixty-seven rating commanders.

Luftwaffe Efficiency and Promotion Reports for the Knight`s Cross Winners

Автор: French L. MacLean
Название: Luftwaffe Efficiency and Promotion Reports for the Knight`s Cross Winners
ISBN: 0764326589 ISBN-13(EAN): 9780764326585
Издательство: Schiffer
Рейтинг:
Цена: 9981.00 р.
Наличие на складе: Поставка под заказ.

Описание: In World War I German and British bombers sometimes faced a few dozen light machine-guns defending the target. In World War II Luftwaffe Stuka dive-bombers braved the combined fire of over 1,000 anti-aircraft guns to sink several capital ships at Kronstadt in the Gulf of Finland. In World War I hundreds of thousands of German troops fought months to gain ground measured in yards. During World War II, eighty-five Fallschirmj?ger captured one of the worlds strongest fortifications at Fort Eben Emael, Belgium - manned by 1,200 defenders - in only eighteen hours in May 1940. As a result of these and many other deeds of valor, some 1,785 Luftwaffe officers and enlisted men won the Knights Cross of the Iron Cross - World War II Germanys highest decoration for bravery. This is their story through the eyes of the commanders of 113 of these men, as recorded in their official efficiency reports contained here. Volume 2 contains detailed biographies and official efficiency and promotion reports for sixty Knights Cross winners, as well as biographies for seventy-nine rating commanders.

Sagmeister: another book about promotion and sales material

Автор: Sagmeister, Stefan
Название: Sagmeister: another book about promotion and sales material
ISBN: 1419701398 ISBN-13(EAN): 9781419701399
Издательство: Abrams
Рейтинг:
Цена: 4008.00 р.
Наличие на складе: Поставка под заказ.

Описание: Created to accompany an international travelling exhibition, this title explores the work of one of the world`s famous graphic designers - Stefan Sagmeister. Divided into four sections, and including case studies from ten years of graphic design, it explores how Sagmeister creates greater awareness for corporations, his friends, and his own work.

Art of Promotion: Unique Prod Te

Название: Art of Promotion: Unique Prod Te
ISBN: 1592530109 ISBN-13(EAN): 9781592530106
Издательство: Rockport/Rotovision
Цена: 4175.00 р.
Наличие на складе: Поставка под заказ.

Описание: For all its power to make pieces "pop", technology can be a challenge for designers to harness with confidence. Technology only improves a design if it actually works - a risk many professionals are afraid to take for fear of the repercussions. This volume enables designers of all ability levels to employ technology confidently in ways that distinguish their work from the competition. The author deconstructs an array of pieces that have used everything from unique bindings to unconventional printing surfaces to die-cut constructions. Each technique's advantages and limitations are explored in full detail, enabling designers to choose the right option for their budget, ability and market. In addition, many pieces include step-by-step details that illustrate how to achieve the same effect "on the cheap". For professionals and students alike, this title should offer creative ways to leverage the power of technology in design.

Festive: The Art and Design of Promotional Mailing

Название: Festive: The Art and Design of Promotional Mailing
ISBN: 2880467381 ISBN-13(EAN): 9782880467388
Издательство: Rockport/Rotovision
Рейтинг:
Цена: 4175.00 р.
Наличие на складе: Поставка под заказ.

Описание: This text shows how design consultancies around the world answer the nightmare brief, "what shall we do for Christmas this year?" It contains solutions to one of the oldest problems - how to reinvent ways to charm and thank clients for their business and convince them that you are the best creative resource they have. From specially commissioned bottles of vodka to pressed aluminium, from live Christmas trees to complete illuminated building facades, this book showcases ingenuity and imagination, and includes the thoughts and rationale of the designers whose work is featured.

Print and Production Finishes for Promotional Items

Название: Print and Production Finishes for Promotional Items
ISBN: 2940361681 ISBN-13(EAN): 9782940361687
Издательство: Rockport/Rotovision
Рейтинг:
Цена: 4554.00 р.
Наличие на складе: Поставка под заказ.

Описание: Explores the creation of promotional items from a production and manufacturing point of view, and shows the effects that can be created and the printing and production techniques used to achieve them. This book analyses the best in the business and gives an understanding of materials, and of print and production processes.

Designs that stand up, speak out, and can`t be ignored: promotions

Название: Designs that stand up, speak out, and can`t be ignored: promotions
ISBN: 1592531040 ISBN-13(EAN): 9781592531042
Издательство: Rockport/Rotovision
Рейтинг:
Цена: 4175.00 р.
Наличие на складе: Поставка под заказ.

Описание: With the endless amount of junk mail, spam, billboards, flyers, telemarketers and commercials to which consumers are subjected, graphic designers must come up with ingenious ideas to cut through the clutter. This book includes the A-list of projects that have found a way to grab the attention of their audiences despite all the stimuli that can get in the way. These promotions overcome the recipients' knee-jerk reaction to toss them in the trash. It isn't easy to do. In the past, giving something away for free was the ticket to success. However this approach is no longer effective because everyone knows that if it's free, it's usually junk. Those with the magic formula engage recipients by attacking their senses through humour, tactile effects, unexpected surprises, interactive measures and lush or inviting materials or images, but they still need a clever concept to really drive the whole experience. It's a difficult challenge - and this book features wonderful examples of work that accomplishes just that.

Designer`s Illustrated Guide to Format & Finishes: Brochures, Catalogs, Bags, Labels, Packaging, and Promotion

Название: Designer`s Illustrated Guide to Format & Finishes: Brochures, Catalogs, Bags, Labels, Packaging, and Promotion
ISBN: 2888931362 ISBN-13(EAN): 9782888931362
Издательство: Rockport/Rotovision
Цена: 2731.00 р.
Наличие на складе: Поставка под заказ.

Emotion as Promotion: A Book of Thirst

Название: Emotion as Promotion: A Book of Thirst
ISBN: 1580930972 ISBN-13(EAN): 9781580930970
Издательство: Daedalus
Рейтинг:
Цена: 2819.00 р.
Наличие на складе: Нет в наличии.

Описание: A Book of Thirst. Contains hundreds of images, primarily designs created for corporate clients, by influential graphic designer Valicenti`s design firm, Thirst, using the most advanced computer graphics techniques. A special font is being designed, and used, specifically for this book.

Innovative promotions at work

Название: Innovative promotions at work
ISBN: 1592532195 ISBN-13(EAN): 9781592532193
Издательство: Rockport/Rotovision
Рейтинг:
Цена: 4175.00 р.
Наличие на складе: Поставка под заказ.

Описание: Quick Gde to Essentials of Effective Des. Deconstructs 140 diverse promotion design projects.


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