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Fuzzy sets in management, economics and marketing, 


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Цена: 13464.00р.
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Название:  Fuzzy sets in management, economics and marketing
Перевод названия: Нечеткие множества в менеджменте, экономике и маркетинге
ISBN: 9789810247539
Издательство: World Scientific Publishing
Классификация:

ISBN-10: 9810247532
Обложка/Формат: Hardback
Страницы: 269
Вес: 0.50 кг.
Дата издания: 01.11.2001
Язык: English
Иллюстрации: Illustrations
Размер: 215 x 161 x 20
Читательская аудитория: Professional & vocational
Рейтинг:
Поставляется из: Англии
Описание: The main purpose of this book is to present the most recent advances in the development of innovative techniques for managing the uncertainty that prevails in the global economic and management environments.


AS and A Level Economics Through Diagrams: Oxford Revision Guides

Автор: Andrew Gillespie
Название: AS and A Level Economics Through Diagrams: Oxford Revision Guides
ISBN: 019918089X ISBN-13(EAN): 9780199180899
Издательство: Oxford Academ
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Цена: 2121.00 р.
Наличие на складе: Поставка под заказ.

Описание: All you need to revise for your A Level in an easy-to-use, concise format. Simple illustrations are used to present information in a particularly clear and memorable way, and all content is broken down into short one-page sections. New edition.

Intermediate Public Economics

Автор: Hindriks Jean
Название: Intermediate Public Economics
ISBN: 0262018691 ISBN-13(EAN): 9780262018692
Издательство: MIT Press
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Цена: 18622.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

A new edition of a comprehensive text, updated throughout, with new material on behavioral economics, international taxation, cost-benefit analysis, and the economics of climate policy.

Public economics studies how government taxing and spending activities affect the economy -- economic efficiency and the distribution of income and wealth. This comprehensive text on public economics covers the core topics of market failure and taxation as well as recent developments in both policy and the academic literature. It is unique not only in its broad scope but in its balance between public finance and public choice and its combination of theory and relevant empirical evidence.

The book covers the theory and methodology of public economics; presents a historical and theoretical overview of the public sector; and discusses such topics as departures from efficiency (including imperfect competition and asymmetric information), issues in political economy, equity, taxation, fiscal federalism, and tax competition among independent jurisdictions. Suggestions for further reading, from classic papers to recent research, appear in each chapter, as do exercises. The mathematics has been kept to a minimum without sacrificing intellectual rigor; the book remains analytical rather than discursive. This second edition has been thoroughly updated throughout. It offers new chapters on behavioral economics, limits to redistribution, international taxation, cost-benefit analysis, and the economics of climate policy. Additional exercises have been added and many sections revised in response to advice from readers of the first edition.

McRae`s Pocketbook  of Orthopaedic  Trauma and  Emergency Fracture  Management

Автор: White, Timothy O. MacKenzie, Samuel P. Gray, Alasdair J.
Название: McRae`s Pocketbook of Orthopaedic Trauma and Emergency Fracture Management
ISBN: 0702057304 ISBN-13(EAN): 9780702057304
Издательство: Elsevier Science
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Цена: 5304.00 р.
Наличие на складе: Поставка под заказ.

Описание: Preceded by Pocketbook of orthopaedics and fractures / Ronald McRae. 2nd ed. 2006.

Key Account Management: The Definitive Guide, 3rd Edition

Автор: Woodburn
Название: Key Account Management: The Definitive Guide, 3rd Edition
ISBN: 047097415X ISBN-13(EAN): 9780470974155
Издательство: Wiley
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Цена: 6170.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: This helpful text clearly sets out the very best, state-of-the-art strategies in key account management. The authors provide the tools and processes for successful KAM, from developing a customer categorization system that really works, to analyzing the needs of key accounts.

International Economics

Автор: Feenstra Robert C
Название: International Economics
ISBN: 1429278420 ISBN-13(EAN): 9781429278423
Издательство: Springer
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Цена: 11878.00 р.
Наличие на складе: Поставка под заказ.

Описание: Combining classic international economics with straight-from-the- headlines immediacy, Feenstra and Taylor`s text seamlessly integrates the subject`s established core content with topic areas and ideas that have emerged from recent empirical studies.

Study Guide For Economics, 19 ed.

Автор: McConnell, Stanley
Название: Study Guide For Economics, 19 ed.
ISBN: 0077337921 ISBN-13(EAN): 9780077337926
Издательство: McGraw-Hill
Цена: 7892.00 р.
Наличие на складе: Поставка под заказ.

Software engineering project management

Автор: Thayer
Название: Software engineering project management
ISBN: 0818680008 ISBN-13(EAN): 9780818680007
Издательство: Wiley
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Цена: 16782.00 р.
Наличие на складе: Поставка под заказ.

Описание: Newly revised for 2001, this second edition of Richard Thayer's popular, bestselling book presents a top-down, practical view of managing a successful software engineering project. The book builds a framework for project management activities based on the planning, organizing, staffing, directing, and controlling model. Thayer provides information designed to help you understand and successfully perform the unique role of a project manager.

This book is a must for all project managers in the software field. The text focuses on the five functions of general management by first describing each function and then detailing the project management activities that support each function. This second edition shows you how to manage a software development project, discusses current software engineering management methodologies and techniques, and presents general descriptions and project management problems. The book serves as a guide for your future project management activities. The text also offers students sufficient background and instructional material to serve as a main or supplementary text for a course in software engineering project management.

Note: The 2001 revision includes a new Chapter 4 Introduction and a new paper that replaces an older paper.

Global Marketing Management

Автор: Lee, Kiefer; Carter, Steve
Название: Global Marketing Management
ISBN: 0199609705 ISBN-13(EAN): 9780199609703
Издательство: Oxford Academ
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Цена: 12829.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Global Marketing Management adopts a strategic management framework and provides an examination of key management decisions. The implications for developing and executing successful global marketing programmes are discussed, enabling students to understand the impact of decisions on marketing efforts worldwide.

Marketing Management: A Strategic Decision-making Approach

Автор: Mullins, John Walker, Orville C.
Название: Marketing Management: A Strategic Decision-making Approach
ISBN: 0071326375 ISBN-13(EAN): 9780071326377
Издательство: McGraw-Hill
Рейтинг:
Цена: 9779.00 р.
Наличие на складе: Поставка под заказ.

Описание: This pocket size booklet is a compilation of prescribed drugs and therapeutic regimens useful in the treatment of common oral diseases and conditions. The drugs are grouped according to their class of action or use for a specific condition. Every effort has been made to ensure that drug selection and dosage is in accordance with current recommendations and practice.


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