Автор: Gupta Sunil Название: Driving Digital Strategy: A Guide to Reimagining Your Business ISBN: 163369268X ISBN-13(EAN): 9781633692688 Издательство: INGRAM PUBLISHER SERVICES UK Рейтинг: Цена: 4858.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Digital transformation is no longer news--it's a necessity.
Despite the widespread threat of disruption, many large companies in traditional industries have succeeded at digitizing their businesses in truly transformative ways.
The New York Times, formerly a bastion of traditional media, has created a thriving digital product behind a carefully designed paywall. Best Buy has transformed its business in the face of Amazon's threat. John Deere has formed a data-analysis arm to complement its farm-equipment business. And Goldman Sachs and many others are using digital technologies to reimagine their businesses. In Driving Digital Strategy, Harvard Business School professor Sunil Gupta provides an actionable framework for following their lead.
For over a decade, Gupta has studied digital transformation at Fortune 500 companies. He knows what works and what doesn't. Merely dabbling in digital or launching a small independent unit, which many companies do, will not bring success. Instead you need to fundamentally change the core of your business and ensure that your digital strategy touches all aspects of your organization: your business model, value chain, customer relationships, and company culture. Gupta covers each aspect in vivid detail while providing navigation tips and best practices along the way.
Filled with rich and illuminating case studies of companies at the forefront of digital transformation, Driving Digital Strategy is the comprehensive guide you need to take full advantage of the limitless opportunities the digital age provides.
Описание: "With a new preface, fresh chapters, and updated case studies" --Back of jacket.
Автор: Holt Douglas Название: Cultural Strategy ISBN: 0199655855 ISBN-13(EAN): 9780199655854 Издательство: Oxford Academ Рейтинг: Цена: 4830.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Cultural Strategy provides a step-by-step guide for managers and entrepreneurs to building businesses based upon innovative ideologies: ideas that leverage social change and needs. Analyzing classic cases such as Nike, Starbucks, Marlboro, Jack Daniels, and Ben & Jerry`s, Holt and Cameron show how the theory works as an actionable strategy.
Описание: There is no simple strategic method for dealing with the multidimensional nature of digital change. Even the sharpest leaders can become disoriented as change builds on change, leaving almost nothing certain. Yet to stand still is to fail. Enterprises and leaders must re-master themselves to succeed. Leaders must identify the key macro forces, then lead their organizations at three distinct levels: industry, enterprise, and self. By doing this they cannot only survive but clean up. Digital to the Core makes the case that all business leaders must understand the impact the digital revolution will continue to play in their industries, companies, and leadership style and practices. Drawing on interviews with over 30 top C-level executives in some of the world's most powerful companies and government organizations, including GE, Ford, Tory Burch, Babolat, McDonalds, Publicis and UK Government Digital Service, this book delivers practical insights from those on the front lines of major digital upheaval. The authors incorporate Gartner's annual CIO and CEO global survey research and also apply the deep knowledge and qualitative insights they have acquired as practitioners, management researchers, and advisors over decades in the business. Above all else, Raskino and Waller want companies and their top leaders to understand the full impact of digital change and integrate it at the core of their businesses.
Автор: Kvint Название: Strategy for the Global Market ISBN: 1138892122 ISBN-13(EAN): 9781138892125 Издательство: Taylor&Francis Рейтинг: Цена: 11023.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book uses a strategic management lens to shed light on emerging markets. With a balance of theory and practical insight, the book describes the economic conditions that create emerging markets, a key to understanding how to develop and implement strategies that take advantage of the opportunities in these markets.
Автор: Sotirios Paroutis et al Название: Practicing Strategy ISBN: 1473912857 ISBN-13(EAN): 9781473912854 Издательство: Sage Publications Рейтинг: Цена: 30730.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Considering strategy as something an organization has and which its members do, the new 2nd edition deals with a selection of topics that have been central in recent academic debates in the strategy-as-practice area.
Описание: A revolutionary marketing strategy proven to drive sales and growth They Ask You Answer is a straightforward guide to fixing your current marketing strategy.
Автор: Fitzroy Название: Strategic Management ISBN: 1138849243 ISBN-13(EAN): 9781138849242 Издательство: Taylor&Francis Рейтинг: Цена: 11023.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Strategy is often the capstone class in a business education - dealing with the big questions of what companies decide to do - innovate, diversify, acquire or even to employ a range of these strategies.
Benefitting from an international author team, the latest edition of this textbook stands out in its global perspective. With an emphasis on value creation, integration of financial considerations alongside coverage of areas that are often missed in competitor texts, such as financial implications for strategy, corporate governance and business ethics. The book also integrates a wide range of in-depth case studies, including Siemens AG, Intel, the Volkswagen Group, PerkinElmer and the Tata Group.
Supplemented by a wide range of cutting edge online case studies and other internet resources, this text will provide students and their instructors with everything they need to succeed in this tough environment.
Автор: Reillier Laure Claire Название: Platform Strategy ISBN: 1472480244 ISBN-13(EAN): 9781472480248 Издательство: Taylor&Francis Рейтинг: Цена: 5511.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
During the last decade, platform businesses such as Uber, Airbnb, Amazon and eBay have been taking over the world. In almost every sector, traditional businesses are under attack from digital disrupters that are effectively harnessing the power of communities. But what exactly is a platform business and why is it different? In Platform Strategy, Laure Claire Reillier and Benoit Reillier provide a practical guide for students, digital entrepreneurs and executives to understand what platforms are, how they work and how you can build one successfully.
Using their own "rocket model" and original case studies (including Google, Apple, Amazon), they explain how designing, igniting and scaling a platform business requires learning a whole new set of management rules. Platform Strategy also offers many fascinating insights into the future of platforms, their regulation and governance, as well as how they can be combined with other business models.
Benoit Reillier and Laure Claire Reillier are co-founders of Launchworks, a leading advisory firm focused on helping organizations develop and scale innovative business models.
Автор: Bartlett, Christopher A. (harvard University, Mass Название: Transnational management ISBN: 1108436692 ISBN-13(EAN): 9781108436694 Издательство: Cambridge Academ Рейтинг: Цена: 8235.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Transnational Management offers an integrated framework describing the strategic tasks, organizational capabilities and management roles and responsibilities for successful and responsible managers of international businesses in today`s global environment. Original frameworks, influential concepts and practical examples are included throughout.
Автор: van Dierendonck Название: Practicing Servant Leadership ISBN: 3319756435 ISBN-13(EAN): 9783319756431 Издательство: Springer Рейтинг: Цена: 22359.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Building on the original writings of Robert K. Greenleaf, this edited collection provides new insights into servant leadership theory and broadens the conceptual framework with a developmental perspective on modern organisations. Bringing together a group of active servant leadership researchers and practitioners from around the world, this book applies Greenleaf’s original ideas to current challenges within today’s businesses. The authors explore theoretical topics such as purposefulness, compassion, personal growth and mindfulness, as well as providing practical models for implementing a servant leadership culture within organisations, with a particular focus on public administration and the health care industry.
Автор: Dirk van Dierendonck; Kathleen Patterson Название: Practicing Servant Leadership ISBN: 3030092860 ISBN-13(EAN): 9783030092863 Издательство: Springer Рейтинг: Цена: 22359.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Building on the original writings of Robert K. Greenleaf, this edited collection provides new insights into servant leadership theory and broadens the conceptual framework with a developmental perspective on modern organisations. Bringing together a group of active servant leadership researchers and practitioners from around the world, this book applies Greenleaf’s original ideas to current challenges within today’s businesses. The authors explore theoretical topics such as purposefulness, compassion, personal growth and mindfulness, as well as providing practical models for implementing a servant leadership culture within organisations, with a particular focus on public administration and the health care industry.
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