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Strategy for the Global Market, Kvint

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Цена: 5746р.
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Наличие: Ожидается поступление.
Ожидаемая дата поступления на склад: 1 апр 2019

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Автор: Kvint   (Квинт)
Название:  Strategy for the Global Market   (Квинт: Стратегия для мирового рынка)
Издательство: Taylor&Francis
Классификация:
Международный бизнес
Деловая стратегия

ISBN: 1138892122
ISBN-13(EAN): 9781138892125
ISBN: 1-138892-2-2
ISBN-13(EAN): 978-1-138892-2-5
Обложка/Формат: Paperback
Страницы: 548
Вес: 1.052 кг.
Дата издания: 07.10.2015
Язык: ENG
Иллюстрации: 87 black & white illustrations, 2 colour illustrations, 63 black & white tables, 87 black & white line drawings, 2 colour line drawings
Размер: 25.15 x 17.78 x 2.79 cm
Читательская аудитория: Postgraduate, research & scholarly
Подзаголовок: Theory and practical applications
Ссылка на Издательство: Link
Рейтинг:
Поставляется из: Англии
Описание: This book uses a strategic management lens to shed light on emerging markets. With a balance of theory and practical insight, the book describes the economic conditions that create emerging markets, a key to understanding how to develop and implement strategies that take advantage of the opportunities in these markets.
Дополнительное описание:




Contemporary Strategy Analysis: Text and Cases Edition, 9th Edition

Автор: Grant Robert M
Название: Contemporary Strategy Analysis: Text and Cases Edition, 9th Edition
ISBN: 1119120845 ISBN-13(EAN): 9781119120841
Издательство: Wiley
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Цена: 5851 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Robert M. Grant combines a highly accessible writing style with a concentration on the fundamentals of value creation and an emphasis on practicality in this leading strategy text.

Global strategy

Автор: Inkpen, Andrew Ramaswamy, Kannan
Название: Global strategy
ISBN: 0195167201 ISBN-13(EAN): 9780195167207
Издательство: Oxford Academ
Рейтинг:
Цена: 3330 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Deals with the question of how firms can compete in a global environment. This book examines the issues considered central to the study of strategic management in a global context, such as the nature of global advantage, strategic alliances, competing in emerging markets, international corporate governance, global knowledge management, and more.

Fundamentals of Global Strategy

Название: Fundamentals of Global Strategy
ISBN: 1606490729 ISBN-13(EAN): 9781606490723
Издательство: McGraw-Hill
Рейтинг:
Цена: 2193 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: The globalization of the competitive landscape has forced companies to fundamentally rethink their strategies. Crafting a global strategy requires making decisions about which strategy elements can and should be globalized and to what extent. This book deals with this topics.

Human Capital and Global Business Strategy

Автор: Thomas
Название: Human Capital and Global Business Strategy
ISBN: 1107613280 ISBN-13(EAN): 9781107613287
Издательство: Cambridge Academ
Рейтинг:
Цена: 2809 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: A practitioner-focused book with new insights into how to improve business performance through a unique, strategic approach to human capital.

Human Capital and Global Business Strategy

Автор: Thomas
Название: Human Capital and Global Business Strategy
ISBN: 1107033152 ISBN-13(EAN): 9781107033153
Издательство: Cambridge Academ
Рейтинг:
Цена: 6973 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: A practitioner-focused book with new insights into how to improve business performance through a unique, strategic approach to human capital.

International Strategy of Emerging Market Firms

Автор: Panibratov
Название: International Strategy of Emerging Market Firms
ISBN: 1138903809 ISBN-13(EAN): 9781138903807
Издательство: Taylor&Francis
Рейтинг:
Цена: 4388 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: "In This Textbook, The Author Explains How Emerging Market Firms Accumulate And Exploit Market Knowledge To&Nbsp;Develop Competitive Advantages Whilst Operating Globally. Chapters Dedicated To The Key Emerging Ecocomies - Brazil, Russia, India And China - Are Enhanced By Detailed Case Studies Of Big Firms Activities.

Frameworks for Market Strategy

Автор: Capon
Название: Frameworks for Market Strategy
ISBN: 1138889199 ISBN-13(EAN): 9781138889194
Издательство: Taylor&Francis
Рейтинг:
Цена: 8150 р.
Наличие на складе: Поставка под заказ.

Описание: This book helps students understand how to develop and implement a marketing strategy and how to manage the marketing process. The book provides a solid foundation in marketing management, both for future marketers, and for senior executives.

Transforming your go-to-market strategy; the three disciplines of channel management

Автор: Kasturi Rangan
Название: Transforming your go-to-market strategy; the three disciplines of channel management
ISBN: 1591397669 ISBN-13(EAN): 9781591397663
Издательство: McGraw-Hill
Рейтинг:
Цена: 3029 р.
Наличие на складе: Поставка под заказ.

Описание: Shows how any member of a distribution channel can learn how to shape an effective, evolving, and mutually beneficial channel strategy. This book outlines 3 disciplines to navigate the complex distribution environment successfully, map the industry channel, build and edit one`s own channel, and align and influence one`s channel value chain.

Preparing for Today`s Global Job Market

Автор: Robinson Easley Christopher
Название: Preparing for Today`s Global Job Market
ISBN: 1137354054 ISBN-13(EAN): 9781137354051
Издательство: Springer
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Цена: 4674 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: From the Lens of Color identifies and delineates a methodology for effectively positioning and/or repositioning oneself in today`s global job market that moves significantly beyond strategies associated with simply developing a resume, cover letter or business plan.

Strategy of Global Branding and Brand Equity

Автор: Lee Alvin
Название: Strategy of Global Branding and Brand Equity
ISBN: 0415749115 ISBN-13(EAN): 9780415749114
Издательство: Taylor&Francis
Рейтинг:
Цена: 5224 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: This book is the first to provide a prospective method that does not have to rely on a brand’s past performance to predict consumer choice. This innovative method predicts consumers' loyalty and choices and the performance of brands. This enables the comparison of brand knowledge and brand equity of top brands within a product category in the context of different countries.Choice data is gathered in the retail setting – at the point of sale. This makes the method described practical, useful and implementable for researchers and practitioners.

CBI Series in Practical Strategy, Strategic Market Planning: A Blueprint for Success

Автор: Patrick McNamee
Название: CBI Series in Practical Strategy, Strategic Market Planning: A Blueprint for Success
ISBN: 0471499978 ISBN-13(EAN): 9780471499978
Издательство: Wiley
Цена: 3029 р.
Наличие на складе: Поставка под заказ.

Описание: Strategic Market Planning A Blueprint for Success Patrick McNamee University of Ulster, UK Why is it that there are some firms that are enduringly successful, showing year after year results that are superior to rivals? Why is it that such firms are not confined to certain industries or certain locations or are of a certain size? This book asserts that remarkably successful firms are not so because of luck or exceptional circumstances but rather such firms succeed for two reasons: the drive and strategic vision of their managers and they follow strategic rules which confer success The title of this book reflects its purpose: to persuade managers that enduringly successful firms are those that understand most clearly and then serve most effectively the markets they address. Consequently the book provides managers with a practical step-by-step blueprint which will enable them to develop and implement strategies which will make their firms enduringly successful. The book asserts that successful firms become so, not because of lucky industrial circumstances, but because of the drive and strategic vision of their managers. This is good news for managers as it means that being in a relatively poor industry is not a sentence to a dismal career: informed managerial effort can overcome such problems. Additionally an underlying philosophy of the book is that the most effective strategies for all firms are those which are developed and implemented by the managers themselves and not by outside advisers. Consequently the book provides a blueprint for any manager in any firm to develop and implement a strategic market plan. Strategic Market Planning reflects the experiences which the author has working closely with managers in many industries, ranging from banking to retailing to aircraft manufacturing, in varied European locations. Consequently the book is written in a register of clear language which should appeal to managers and students of business.

Innovate or Perish - Managing the Enduring Technology Company in the Global Market

Автор: Kahn
Название: Innovate or Perish - Managing the Enduring Technology Company in the Global Market
ISBN: 047177930X ISBN-13(EAN): 9780471779308
Издательство: Wiley
Рейтинг:
Цена: 2402 р.
Наличие на складе: Поставка под заказ.

Описание: In India, there are 555 million young people under the age of 25 lining up for outsourced American jobs. So many, in fact, that the Indian press has dubbed them `Zippies`. And 60 per cent of Indian households have at least one Zippie.


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