The Opposite of Comfortable: The Unlikely Choices of an Immigrant Career Woman, Nir Sharon
Автор: Nir Eyal Название: Hooked ISBN: 0241184835 ISBN-13(EAN): 9780241184837 Издательство: Random House - Penguin Рейтинг: Цена: 1979.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Why do some products capture our attention while others flop? What makes us engage with certain things out of sheer habit? Is there an underlying pattern to how technologies hook us? In this book, the author answers these questions with his years of research, consulting, and practical experience. It also provides readers with practical insights.
Автор: Eyal Nir Название: Hooked: How to Build Habit-Forming Products ISBN: 1591847788 ISBN-13(EAN): 9781591847786 Издательство: Random House (USA) Цена: 2391.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: How do successful companies create products people cant put down?
Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us?
Nir Eyal answers these questions (and many more) by explaining the Hook Modela four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive hook cycles, these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging.
Hooked is based on Eyals years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up foundernot abstract theory, but a how-to guide for building better products.
Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behavior.
Eyal provides readers with:
Practical insights to create user habits that stick. Actionable steps for building products people love.
Fascinating examples from the iPhone to Twitter, Pinterest to the Bible App, and many other habit-forming products.
Описание: Nearly everything we treasure in the world`s most beautiful cities was built over a century ago. Yet the ideas and practices underlying these achievements have been abandoned. Nir Buras documents the humane design methods that held sway before the reign of Modernism and encourages us to relearn the time-tested principles of classic urban planning.
Автор: Levie Nir Название: Mycelium Seep 3 ISBN: 1912700522 ISBN-13(EAN): 9781912700523 Издательство: Неизвестно Рейтинг: Цена: 2584.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: ***Great influence guide - Amazon Best Seller - Updated Edition***Simple -Project Management: Influence and Leadership includes 3 Proven Fundamentals to unlock the secrets of Leadership, Influence and Stakeholder communication management ***Updated and Advanced Edition***Imagine that you master the magic of influence and are able to successfully lead and manage stakeholders. Imagine that you have a clear path of how to accomplish it.I have some good news and some bad news: The good news is that with the 3 proven fundamentals in this practical book you can quickly learn how to influence without authority.The bad news is that you have missed many opportunities by not reading this book so far.* After you read Project Management: Influence and Leadership you will easily manage and lead stakeholders.I apologize to you, as only now have I had the time to put all this knowledge in writing, don't waste anymore time - read it now * With the knowledge in Project Management: Influence and Leadership at your disposal, you will possess the secret formula that eludes so many others - the recipe to unveiling the mystery of Leadership and INFLUENCE WITHOUT AUTHORITY* Distilled by the author in Project Management: Influence and Leadership and unearthed on its digital pages are the proven steps for your success. A quick read with promising results - terrific value.Everyone has to work with stakeholders* Absolutely relevant situational leadership models which contain valuable Scientifically-Proven, tested approaches to leadership - by this book - you will learn a lot * After you start using the various techniques given by me, you will be amazed at the quick change to your leadership style and ability to influence in a wide range of situations * Colorful case study integrated - read Project Management: Influence and Leadership more than once to gain full understanding.* Easy to implement concepts - I know what you are thinking, how can this be so easy? How can this be even possible? As a matter of fact it is easy because of the focus you are investing on these hidden aspects of influence, leadership in managing and communicating with stakeholders.A Must have for maintaining a Competitive advantageMagic of liking fully explained. You think that it is possible to use liking in such a powerful context... Don't you? Introducing a tested four grid model for influence - understanding the four different styles of influence and communication will alter the way you interact with people around you.The advice is simple and each chapter ends with a summary of the vital concepts to carry on to your practical daily environmentProject Management: Influence and Leadershipis a professional and valuable guide to leading in tough situations and motivating towards a common objective, the author is crazy to give away these hard learned concepts practically for free "Michael published again a great book on the softer side of projects. His own experience he made over 20 years ago in the Alaskan wilderness is transformed into our current business lives. He made an interesting connection between influencing bears and stakeholders. Viewing stakeholders as bears is a funny and powerful thought. Thanks for sharing your personal experience with us Michael"Ralf Friedrich, President, Coaching Center DieburgYour satisfaction is 100% guaranteed when you purchase Project Management: Influence and Leadership, so scroll up and click the Buy button now
A ping on your phone takes you out of a conversation with a friend. At the office, an email interrupts your project. At home, your screens intrude on time with your partner. Things you mean to put away pile up and clutter your space. Goals you feel passionately about too often don't get done.
Between work, family, and social life, juggling everything that demands our time and attention can feel impossible. Day after day, we give in to self-defeating behaviors, such as spending too much time on work chat and our smart phones--at the cost of activities that matter more to us.
How different would your life be if you had the power to never get distracted again?
In Indistractable, bestselling author and behavior design expert Nir Eyal gets straight to the root of the problem and reveals why the problem isn't our gadgets, it's us. Technology is blamed as the source when it is actually a symptom of much deeper issues. The result? For many of us, it feels impossible to stay focused and engaged on the task at hand--even when it's important to us.
Distraction is not a new problem--it stems from our innate desire for psychological escape. Personal technology is simply the latest tool we turn to for relief.
Solving the issue is not as simple as throwing away our devices--and this is not an anti-technology book--as doing so would have little effect on our ingrained habits. It's clear at this point that the battle has to be won from the inside out. Drawing on his own experience, plus a range of cutting-edge research and real-world interviews, Eyal lays bare the secret of finally doing what you say you will do. In this book, he provides the recipe for the ultimate superpower of the 21st century: being Indistractable.
How to stay focused and follow-through on your most important goals, instead of letting self-defeating behaviors get in the way
How to be indistractable at work and conquer your priorities--every day
How to raise kids who are equipped to focus in a distracting world
The good news is that we can re-learn to use technology in ways that harness its power to control it, rather than letting it control us. This timely book will help readers understand the underlying causes of what gets in their way, while also providing practical, novel techniques to help conquer any distraction.
Описание: Agile Project Management, PMO, Powerful Advice - An Amazon BestsellerThe Revealed Secrets of the Shocking Truths about Global PMO Colossal Failures and how to Work around them.** Uncovered Truths How to avoid a tactical PMO - in which MBA graduates fill the role of secretaries - I know you are asking now - how can it be possible that companies pay 100K $ salaries for administrative work, aren't you? - Read the book and know the answer** What are the signs of a process obsessed PMO - in which the project managers are cringing under the whip of the PMO and how to set them free ** Limited Vision When the PMO is in love with the lavish tools - and promotes death by SharePoint - what do you do?** The Ultimate Program Life Cycle inflicting PMO - do you know how to recognize it and provide REAL VALUEAgile Project Management, The Agile PMOProvides answers NOW to all these challenging questions. You will learn to recognize and avoid the PMO trapsResearch has proven that most PMOs will be disbanded and flushed away in two years after rollout - make sure yours doesn't** This book provides you with the breakthrough professional knowledge to grow your PMO Immediately. This book is the Surefire method to pioneer the value driven efforts in the organization.**Proven and Tested Advice from a ProfessionalAgile Project Management, The Agile PMO** Join me in this journey to making your emerging PMO not only endure but also lead project and portfolio growth and be value driven: ** The PMO is a mediating function it enables visibility where there is none, unity where there is disparity, transparency where there is ambiguity, and global breakthrough where there is only local analysis.** Over the years I have seen too many PMOs blunder and fail due to various misconceptions in the roll out and implementation. The main cause is that PMOs do not learn how to create true and substantial value for stakeholders from the portfolio perspective, and hence lose budgeting and are terminated** in this proven guide I will provide practical guidelines with the assistance of a case study on how to create and increase value of a PMO in an ever changing environment.** Ultimately, after reading this guide you'll know what to do, in order to successfully and reliably lead your Agile PMO.******* Agile Project Management, The Agile PMO is for a limited time at a discounted - under-priced level - popular demand is increasing Don't wait, enjoy this price and read now.*********"I have read many books about PMOs and have seen many implementations, most of them failed. I offer my perspective on how to create a long-lasting value driven PMO. The organizations that follow these guidelines benefit from extraordinary results in project completion, in benefits received, and customer satisfaction and in low employee attrition." M. Nir, PMP, M.Sc. I&E, President, Sapir Consulting**** **** **** ****Exclusive and Genuine Concepts - What is your value from Best business: The Agile PMO* Alignment with Business - ensuring Value over process* Launching a PMO that is Lean and Mean* Simple tools for enabling value quickly* Presented in an easy to follow case study * Discussed from a multi-perspective view * Integrated to allow you simple roll out across a portfolio Praise for PMO Leadership - Avoid Classical Pitfalls How to Create a Value Driven Best business Office: Covering all perspectives of a PMO- This guide promotes a hands-on approach to the installation of a PMO in a company. It illustrates nicely what are the benefits of the different types of PMO and what are their possible responsibilities.Ralf Friedrich, President, Coaching Center Dieburg, GeProSHURRY - to get your copy of Agile Project Management, The Agile PMO, Scroll up and Click the buy button now 100% Satisfaction Guaranteed
Автор: Hezroni, Nir Название: Three envelopes ISBN: 178607379X ISBN-13(EAN): 9781786073792 Издательство: TBS/GBS Рейтинг: Цена: 1780.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: A thrilling debut, Three Envelopes delves into the twisted mind of a rogue agent in the Israeli intelligence agency and his mysterious plot for revenge.
Автор: Avieli, Nir Название: Food and power ISBN: 0520290097 ISBN-13(EAN): 9780520290099 Издательство: Wiley Рейтинг: Цена: 12672.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: "Drawing on ethnography conducted in Israel since the late 1990s, Food and Power considers how power is produced, reproduced, negotiated, and subverted in the contemporary Israeli culinary sphere. Nir Avieli explores issues such as the definition of Israeli cuisine, the ownership of hummus, the privatization of communal Kibbutz dining rooms, and food at a military prison for Palestinian detainees to show how cooking and eating create ambivalence concerning questions of strength and weakness and how power and victimization are mixed into a sense of self-justification that maintains internal cohesion among Israeli Jews."--Provided by publisher.
Автор: Avieli Nir Название: Food and Power: A Culinary Ethnography of Israel ISBN: 0520290100 ISBN-13(EAN): 9780520290105 Издательство: Wiley Рейтинг: Цена: 3960.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: "Drawing on ethnography conducted in Israel since the late 1990s, Food and Power considers how power is produced, reproduced, negotiated, and subverted in the contemporary Israeli culinary sphere. Nir Avieli explores issues such as the definition of Israeli cuisine, the ownership of hummus, the privatization of communal Kibbutz dining rooms, and food at a military prison for Palestinian detainees to show how cooking and eating create ambivalence concerning questions of strength and weakness and how power and victimization are mixed into a sense of self-justification that maintains internal cohesion among Israeli Jews."--Provided by publisher.
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