Автор: Christou Название: Social Media in Travel, Tourism and Hospitality ISBN: 1138247596 ISBN-13(EAN): 9781138247598 Издательство: Taylor&Francis Рейтинг: Цена: 8573.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Social media is fundamentally changing the way travellers and tourists search, find, read and trust, as well as collaboratively produce information about tourism suppliers and tourism destinations. Presenting cutting-edge theory, research and case studies investigating Web 2.0 applications and tools that transform the role and behaviour of the new generation of travellers, this book also examines the ways in which tourism organisations reengineer and implement their business models and operations, such as new service development, marketing, networking and knowledge management. Written by an international group of researchers widely known for their expertise in the field of the Internet and tourism, chapters include applications and case studies in various travel, tourism and leisure sectors.
Автор: Byoungho Jin; Elena Cedrola Название: Fashion Branding and Communication ISBN: 1137523425 ISBN-13(EAN): 9781137523426 Издательство: Springer Рейтинг: Цена: 6986.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This second volume in the Palgrave Studies in Practice: Global Fashion Management series focuses on core strategies of branding and communication of European luxury and premium brands.
Автор: A.Min Tjoa Название: Information and Communication Technologies in Tourism 1997 ISBN: 3211829636 ISBN-13(EAN): 9783211829639 Издательство: Springer Рейтинг: Цена: 12157.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: A proceedings volume of ENTER - the International Conference on Information and Communication Technologies in Tourism. The focus is on intelligent agents and systems, the future role of global (reservation) systems, database developments and above all, the role of the Internet (and intranets).
Автор: Daniel R. Fesenmaier; Stefan Klein; Dimitrios Buha Название: Information and Communication Technologies in Tourism 2000 ISBN: 3211834834 ISBN-13(EAN): 9783211834831 Издательство: Springer Рейтинг: Цена: 12157.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Features the proceedings of International Conference on Information and Communication Technologies in Tourism, which provides a useful forum to discuss ideas regarding the nature and role of tourism and information technology in global society. These papers document how this technology has changed and how the industry has responded.
Автор: Stefan Klein; Beat Schmid; A Min Tjoa; Hannes Wert Название: Information and Communication Technologies in Tourism ISBN: 3211827986 ISBN-13(EAN): 9783211827987 Издательство: Springer Рейтинг: Цена: 12157.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This volume contains the proceedings of the conference, "ENTER-International Conference on Information and Communication Technologies in Tourism". It provides an international forum for the discussion of the role of telecommunication and information systems in tourism.
Автор: Lorenzo Cantoni; Zheng (Phil) Xiang Название: Information and Communication Technologies in Tourism 2013 ISBN: 3642363083 ISBN-13(EAN): 9783642363085 Издательство: Springer Рейтинг: Цена: 27950.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
1. Mobile Technologies.- 2. Destination Management Organizations.- 3. Social Media.- 4. Organizational Use of ICT.- 5. Website Evaluation and ICT Adoption.- 6. Semantic Technology & Recommender Systems.- 7. User Tracking and Modelling.- 8. Search and Information Use.- 9. Travel Technologies and Distribution.
Описание: Here is the first book to specifically and comprehensively address the rapid changes and advances in technology in the planning, management, and marketing of meetings and events. The multigenerational trio of authors, including Joe Goldblatt and two of his former students, Seungwon "Shawn" Lee and Dessislava Boshnakova, cover the most important
Автор: Dimitrios Buhalis; A Min Tjoa; Jafar Jafari Название: Information and Communication Technologies in Tourism 1998 ISBN: 321183088X ISBN-13(EAN): 9783211830888 Издательство: Springer Рейтинг: Цена: 12157.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The proceedings of the 1998 International Conference on Information and Communication Technologies in Tourism. This sought to provide a forum for discussing the role of telecommunication and information systems in tourism and to inform potential users of the applications of technology in tourism.
Автор: Roland Schegg; Brigitte Stangl Название: Information and Communication Technologies in Tourism 2017 ISBN: 331951167X ISBN-13(EAN): 9783319511672 Издательство: Springer Рейтинг: Цена: 27950.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The range of topics covered is broad, encompassing digital marketing and social media, mobile computing and web design, semantic technologies and recommender systems, augmented and virtual reality, electronic distribution and online travel reviews, MOOC and eLearning, eGovernment, and the sharing economy.
Название: Information and communication technologies in tourism ISBN: 3319282301 ISBN-13(EAN): 9783319282305 Издательство: Springer Рейтинг: Цена: 27950.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The papers presented in this volume advance thestate-of-the-art research on digital marketing and social media, mobile computingand responsive web design, semantic technologies and recommender systems,augmented and virtual reality, electronic distribution and online travelreviews, MOOC and eLearning, eGovernment and sharing economy.
Автор: Iis Tussyadiah; Alessandro Inversini Название: Information and Communication Technologies in Tourism 2015 ISBN: 3319143425 ISBN-13(EAN): 9783319143422 Издательство: Springer Рейтинг: Цена: 27950.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Consumer Intelligence and Analytics.- Data Management.- Social Media.- eTourism and Smart Destinations.- Intelligence Systems: Mobile, Wearable, and Sensor.- Tourism Website Analytics.- Distribution Systems.- ICT and Tourism Experiences.- e-Learning.
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