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Exploring omnichannel retailing, 


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Название:  Exploring omnichannel retailing
ISBN: 9783319982724
Издательство: Springer
Классификация:




ISBN-10: 3319982729
Обложка/Формат: Hardcover
Страницы: 288
Вес: 0.62 кг.
Дата издания: 05.01.2019
Язык: English
Издание: 1st ed. 2019
Иллюстрации: 15 illustrations, black and white; xiv, 288 p. 15 illus.
Размер: 162 x 241 x 24
Читательская аудитория: Professional & vocational
Подзаголовок: Common expectations and diverse realities
Ссылка на Издательство: Link
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Поставляется из: Германии
Описание: This book compiles the current state of knowledge on omnichannel retailing, a new concept in which all sales and interaction channels are considered together, and which aims to deliver a seamless customer experience regardless of the channel. It highlights case studies and examples related to each of the many barriers to an omnichannel approach, demonstrating not just success stories, but also failures. While omnichannel has already been recognized as an emerging retail trend, the articles in this book fill an important gap in research on the topic. Providing readers with essential insights on the omnichannel strategy and its implementation, the book will also stimulate academic discussion on this emerging trend.
Дополнительное описание: Exploring Omnichannel Retailing: common expectations and diverse reality.- Crafting an Omnichannel Strategy: Identifying Sources of Competitive Advantage and Implementation Barriers.- Implementation of omnichannel strategy in the US retail - evolutionary



Operations in an Omnichannel World

Автор: Santiago Gallino; Antonio Moreno
Название: Operations in an Omnichannel World
ISBN: 303020118X ISBN-13(EAN): 9783030201180
Издательство: Springer
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Цена: 22359.00 р.
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Описание: The world of retailing has changed dramatically in the past decade. Sales originating at online channels have been steadily increasing, and even for sales transacted at brick-and-mortar channels, a much larger fraction of sales is affected by online channels in different touch points during the customer journey. Shopper behavior and expectations have been evolving along with the growth of digital channels, challenging retailers to redesign their fulfillment and execution processes, to better serve their customers. This edited book examines the challenges and opportunities arising from the shift towards omni- channel retail. We examine these issues through the lenses of operations management, emphasizing the supply chain transformations associated with fulfilling an omni-channel demand.The book is divided into three parts. In the first part, “Omni-channel business models”, we present four studies that explore how retailers are adjusting their fundamental business models to the new omni-channel landscape. The second part, “Data-driven decisions in an omni-channel world”, includes five chapters that study the evolving data opportunities enabled by omni-channel retail and present specific examples of data-driven analyses. Finally, in the third part, “Case studies in Omni-channel retailing”, we include four studies that provide a deep dive into how specific industries, companies and markets are navigating the omni-channel world.Ultimately, this book introduces the reader to the fundamentals of operations in an omni-channel context and highlights the different innovative research ideas on the topic using a variety of methodologies.

Multi- und omnichannel-management in banken und sparkassen

Название: Multi- und omnichannel-management in banken und sparkassen
ISBN: 3658065370 ISBN-13(EAN): 9783658065379
Издательство: Неизвестно
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Цена: 13447.00 р.
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Описание:

Die Vertriebs- und Kommunikationsstrukturen von Banken und Sparkassen stehen auf dem Pr fstand. Die Notwendigkeit zur Ver nderung liegt darin begr ndet, dass ein singul rer station rer Vertrieb nicht mehr ausreicht, um den aktuellen Nutzungs- und Konsumgewohnheiten im Retail Banking gerecht zu werden. Das vorliegende Buch liefert vor allem Entscheidungstr gern und Praktikern wertvolle Unterst tzung, den Handlungsbedarf bei der Neugestaltung der Vertriebs- und Kommunikationswege zu erkennen, potenzielle Stellschrauben zu identifizieren und gezielte Ma nahmen mit Unterst tzung von Best Practice Beispielen und innovativen Gesch ftsideen einzuleiten. Aber auch in der Lehre zeigt das Buch Studierenden mit dem Schwerpunkt Banken sehr praxisnah Entwicklungstendenzen in den Vertriebs- und Kommunikationsstrukturen bei Banken und Sparkassen auf. Um dies zu erreichen, vereint und verzahnt das vorliegende Buch die Perspektive der Wissenschaft mit den Konzepten und Empfehlungen renommierter Unternehmensberater, Bankpraktiker und Fintech Startups.

Operations in an Omnichannel World

Автор: Gallino Santiago, Moreno Antonio
Название: Operations in an Omnichannel World
ISBN: 303020121X ISBN-13(EAN): 9783030201210
Издательство: Springer
Цена: 22359.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

Chapter 1. Omni-channel operations: Challenges, opportunities, and models.- Chapter 2. New Functions of Physical Stores in the Age of Omnichannel Retailing.- Chapter 3. Omni-Channel Assortment Planning.- Chapter 4. Returns Policies and Smart Salvaging: Benefiting From a Multi-Channel World.- Chapter 5. Omnichannel Analytics.- Chapter 6. Online Availability.- Chapter 7. Omnichannel Assortment Decisions in a Fashion Retailing Supply Chain.- Chapter 8. Determinants of Excess Inventory Announcement and Stock Market Reaction in the Retail Sector.- Chapter 9. Whether Weather Matters: Impact of Exogenous Factors on Customers Channel Choice.- Chapter 10. Omni-Channel Customer Behavior in Retail Banking.- Chapter 11. Distribution in omni-channel grocery retailing: An analysis of concepts realized.- Chapter 12. Coordination of Inventory Distribution and Price Markdowns for Clearance Sales at Zara.- Chapter 13. Omnichannel and traditional retail: Platforms to seamlessly connect retail, service, and delivery.


Managing customer experiences in an omnichannel world

Название: Managing customer experiences in an omnichannel world
ISBN: 1800433891 ISBN-13(EAN): 9781800433892
Издательство: Emerald
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Цена: 16057.00 р.
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Описание: Managing Customer Experiences in an Omnichannel World explores how organizations integrating both the physical and virtual environments for consumers will enable them to effectively manage the customer experience.

New Perspectives on Retailing and Store Patronage Behavior

Автор: Torben Hansen; Hans Stubbe Solgaard
Название: New Perspectives on Retailing and Store Patronage Behavior
ISBN: 147578869X ISBN-13(EAN): 9781475788693
Издательство: Springer
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Цена: 6986.00 р.
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Описание: Also, consumers are facing markets of increasingly complexity when making decisions on how to conduct their behavior, primarily as a result of new technologies, shorter products life cycles in general, and higher complexity of products and services.

New Online Retailing

Автор: Gerrit Heinemann; Christoph Schwarzl
Название: New Online Retailing
ISBN: 3834946524 ISBN-13(EAN): 9783834946522
Издательство: Springer
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Цена: 8384.00 р.
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Описание: All estimates indicate that the Internet boom will continue in the coming years and that brick and mortar retailers in particular can profit from this boom. Ten years ago, scholars and practitioners assumed only certain types of products, such as books or software, would sell well. The development of online retail has taught us something very different, however: Every product category can be sold online, and the more unwieldy the products and the more consultation support they require, the more suc cessful they are on the Web. The need for current information about online retail is quite high. Yet the number of actual resources providing information about these new Web developments is limited, and many sources are out of date, given the dynamic nature of the Internet. The German edition of this work resonated equally well with both scholars and practi tioners. In the following English edition, the basic figures used have been updated and international best practice cases were added. Furthermore, in the second chapter, special consideration was given to the aspects of innovation and transformation. In conclusion, we would like to point out that it was of critical concern for us to pro vide a bridge between theory and practice with this book, and to make it available to an international readership. If we have failed to satisfy this requirement, we ask for leniency but also for your feedback. Monchengladbach Gerrit Heinemann Dusseldorf Christoph Schwarzl VII Table of Contents Foreword.............................................................................................................................VII Abbreviations.....................................................................................................................XV

Pop-up retailing

Автор: Warnaby, Gary Shi, Charlotte
Название: Pop-up retailing
ISBN: 3319713736 ISBN-13(EAN): 9783319713731
Издательство: Springer
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Цена: 7685.00 р.
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Case Studies in Food Retailing and Distribution

Автор: Byrom, John
Название: Case Studies in Food Retailing and Distribution
ISBN: 0081020376 ISBN-13(EAN): 9780081020371
Издательство: Elsevier Science
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Цена: 16161.00 р.
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Описание:

Case Studies in Food Retailing and Distribution aims to close the gap between academic researchers and industry professionals through the presentation of 'real world' scenarios and the application of field-based research. The book provides contemporary explorations of food retailing and consumption from various contexts around the globe.

Using a case study lens, successful examples of practice are provided and areas for further theoretical investigation are offered.

Coverage includes:

  • the impact of retail concentration and the ongoing relevance of independent retailing
  • how social forces impact upon food retailing and consumption
  • trends in organic food retailing and distribution
  • discussion of how wellbeing and sustainability have impacted the sector
  • perspectives on the future of food retailing and distribution

This book is a volume in the Consumer Science and Strategic Marketing series.

  • Addresses business problems in in food retail and distribution
  • Includes pricing and supply chain management
  • Discusses food retailing in urban and rural settings
  • Covers both global distribution and entry in developing nations
  • Features real-world case studies that demonstrate what does and does not
Ephemeral retailing

Автор: Boustani, Ghalia
Название: Ephemeral retailing
ISBN: 113858696X ISBN-13(EAN): 9781138586963
Издательство: Taylor&Francis
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Цена: 7961.00 р.
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Описание: Often described as the "hottest" retail phenomenon, ephemeral retail concerns the growth of pop-up stores as a new mode of retailing. These temporary stores are designed to "pop-up" without notice, quickly attract crowds, then disappear or morph into something else.

Consumer Protection in E-Retailing in ASEAN

Автор: Ha Huong
Название: Consumer Protection in E-Retailing in ASEAN
ISBN: 1953349609 ISBN-13(EAN): 9781953349606
Издательство: Mare Nostrum (Eurospan)
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Цена: 4012.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: While many sectors have been badly affected by the COVID-19 pandemic, e-retailing is one of the booming sectors during this period. Actually, the e-retailing sector was already booming even before the global pandemic. Although e-retailing offers many opportunities for businesses and consumers, there are several issues associated with e-consumer protection. This book examines how consumers are protected on the online marketplace in the context of ASEAN countries. Specifically, this project: (i) Discusses the six issues of e-consumer protection (e.g., information about transaction, product quality, privacy, security, redress, and jurisdiction); (ii) Examines the policy/governance approach adopted by different sectors to address the issues of e-consumer protection; and (iii) Proposes a multi-sector governance framework for e-consumer protection. Three short case studies on Lazada in Singapore, Shopee in Vietnam, and Zalora in Malaysia are also included to illustrate how well-known e-retailers protect their e-customers. Overall, this book is interdisciplinary, including research on consumer protection, governance, management, and policy/regulation. It provides sources of information and knowledge which focus on both theoretical and practical aspects of e-consumer protection in ASEAN countries. Also, the roles from different sectors are examined to produce comprehensive findings and analysis of the governance process.

New Online Retailing

Автор: Gerrit Heinemann; Christoph Schwarzl
Название: New Online Retailing
ISBN: 3834923230 ISBN-13(EAN): 9783834923233
Издательство: Springer
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Цена: 9083.00 р.
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Описание: The authors describe in detail what makes today`s online retailing different and provide 8 central success factors for the new generation of Internet sales. Based on internationally recognized best practices, it becomes obvious what makes online retailers successful.

Fast fulfillment

Автор: Das, Sanchoy
Название: Fast fulfillment
ISBN: 1637420765 ISBN-13(EAN): 9781637420768
Издательство: Mare Nostrum (Eurospan)
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Цена: 4388.00 р.
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Описание: The fulfillment machine is the delivery side infrastructure of an online business, it is the physical and digital innovations which make it possible to immediately deliver customer orders. Customers want to order everything, while sitting on their couch and they want immediate fulfillment. Fast fulfillment is happening, and everyone knows that, but most are scared of it. Many experts describe the wonders of online retail, but none explains what fast fulfillment is or propose a solution to building a fast fulfillment machine. Managers are frustrated just reading about how great Amazon is, and how startups are innovating fantastic technology driven processes. Here is the book, written in a simple easy to read style which unravels the technical mystery of the fulfillment machine. It levels the knowledge field, reveals the secrets of fast fulfillment, and helps the reader construct a plan to innovate and be ready to face the disruptors. What is happening in retail is contagious across industries, there are no wide moats. Managers and engineers are rushing to redesign their supply chains into fast fulfillment machines. This book provides insights and process details of how to design and build disruptive innovations, so that you are not flying blind or just throwing darts in an effort to pivot/expand to the online order fulfillment world. The book does not story-tell the fast fulfillment machine, it is informative and instructive.


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