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Public Relations Capitalism, Anne M. Cronin


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Цена: 6986.00р.
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Автор: Anne M. Cronin
Название:  Public Relations Capitalism
ISBN: 9783319891910
Издательство: Springer
Классификация:




ISBN-10: 331989191X
Обложка/Формат: Soft cover
Страницы: 120
Вес: 0.18 кг.
Дата издания: 2018
Язык: English
Издание: Softcover reprint of
Иллюстрации: VII, 120 p.
Размер: 210 x 148 x 7
Читательская аудитория: Professional & vocational
Основная тема: Social Sciences
Подзаголовок: Promotional Culture, Publics and Commercial Democracy
Ссылка на Издательство: Link
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Поставляется из: Германии
Описание: This book argues that we are witnessing the emergence of ‘commercial democracy’ in which public relations, promotional culture and the media play a new, central role. As the conventional democratic promise of political representation loses traction with the public in many countries, commercial culture steps into this vacuum by offering mirror forms of democracy. Commercial democracy promises representation, voice and agency to the public and in doing so creates new forms of social contract. Based on empirical material, this book examines the Public Relations (PR) produced by corporations and communications produced by charities in an intensely mediatized society. It presents a novel analysis of the shifting significance of brand and reputation. It analyses the ascendancy of commercial speech, PRs’ relationship to post-truth politics, and the transformation of cultural intermediaries into ‘social brokers’. As PR and promotional culture come to inhabit the realm of the social contract and new forms of politics, ‘the public’ and the very idea of ‘publicity’ are transformed.
Дополнительное описание: 1. Introduction .- 2. Public Relations, Publics, Publicity: Neoliberal Capitalism’s Media and Mediation .- 3. Commercial Democracy and a New Social Contract: Brands and Corporate Reputation as ‘Commercial Promises’ .- 4. Charity PR and the Production of S



Race and Ethnicity

Автор: Spencer, Steve,
Название: Race and Ethnicity
ISBN: 0415813816 ISBN-13(EAN): 9780415813815
Издательство: Taylor&Francis
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Цена: 11023.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

Broad-ranging and comprehensive, this completely revised and updated textbook is a critical guide to issues and theories of 'race' and ethnicity. It shows how these concepts came into being during colonial domination and how they became central - and until recently, unquestioned - aspects of social identity and division. This book provides students with a detailed understanding of colonial and post-colonial constructions, changes and challenges to race as a source of social division and inequality.

Drawing upon rich international case studies from Australia, Guyana, Canada, Malaysia, the Caribbean, Mexico, Ireland and the UK, the book clearly explains the different strands of theory which have been used to explain the dynamics of race. These are critically scrutinised, from biological-based ideas to those of critical race theory. This key text includes new material on changing multiculturalism, immigration and fears about terrorism, all of which are critically assessed.

Incorporating summaries, chapter-by-chapter questions, illustrations, exercises and a glossary of terms, this student-friendly text also puts forward suggestions for further project work. Broad in scope, interactive and accessible, this book is a key resource for undergraduate students of 'race' and ethnicity across the social sciences.

Corporate Communication

Автор: Cornelissen Joep P
Название: Corporate Communication
ISBN: 1473953707 ISBN-13(EAN): 9781473953703
Издательство: Sage Publications
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Цена: 6651.00 р.
Наличие на складе: Поставка под заказ.

Описание: Used by nearly 25,000 students in over 50 countries, this book incorporates current thinking and developments on corporate communication from both the academic and practitioner worlds. Combining a comprehensive theoretical foundation with numerous practical guidelines, insights will assist managers (or soon to be managers) in their day-to-day work and in their strategic and tactical communication decisions.  With cases and examples from across the globe including Apple, BMW, Uber, L’Oréal and Starbucks, the new edition is updated to include more material on social media, employee communication, leadership communication and anti-corporate activism. The Fifth Edition of Corporate Communication is supported by a Companion Website and includes Full text SAGE journal articles, glossary, web links for each chapter, author-selected videos relevant to the key themes and hot topics, an authors’ blog and author videos for students as well as case study notes, PowerPoint slides, and additional case studies for lecturers. Suitable for students at advanced undergraduate and postgraduate levels on business management, marketing, corporate communication, public relations or business communications programmes as well as practitioners in the field.

Bernie Madoff and the Crisis: The Public Trial of Capitalism

Автор: Eren Colleen P.
Название: Bernie Madoff and the Crisis: The Public Trial of Capitalism
ISBN: 1503602729 ISBN-13(EAN): 9781503602724
Издательство: Mare Nostrum (Eurospan)
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Цена: 4013.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

Bernie Madoff's arrest could not have come at a more darkly poetic moment. Economic upheaval had plunged America into a horrid recession. Then, on December 11, 2008, Madoff's $65 billion Ponzi scheme came to light. A father turned in by his sons; a son who took his own life; another son dying and estranged from his father; a woman at the center of a storm--Madoff's story was a media magnet, voraciously consumed by a justice-seeking public.

Bernie Madoff and the Crisis goes beyond purely investigative accounts to examine how and why Madoff became the epicenter of public fury and titillation. Rooting her argument in critical sociology, Colleen P. Eren analyzes media coverage of this landmark case alongside original interviews with dozens of journalists and editors involved in the reportage, the SEC Director of Public Affairs, and Bernie Madoff himself.

Turning the mirror back onto society, Eren locates Madoff within a broader reckoning about free market capitalism. She argues that our ideological and cultural tendencies to attribute blame to individuals--be they regulators, victims, or monsters like Madoff--distracts us from more systemic critiques. Bernie Madoff and the Crisis offers fresh insight into the 2008 crisis, whether we have come to terms with it, and what we have yet to gain from the case of the century.

Bernie Madoff and the Crisis: The Public Trial of Capitalism

Автор: Eren Colleen P.
Название: Bernie Madoff and the Crisis: The Public Trial of Capitalism
ISBN: 0804795584 ISBN-13(EAN): 9780804795586
Издательство: Mare Nostrum (Eurospan)
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Цена: 16302.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

Bernie Madoff's arrest could not have come at a more darkly poetic moment. Economic upheaval had plunged America into a horrid recession. Then, on December 11, 2008, Madoff's $65 billion Ponzi scheme came to light. A father turned in by his sons; a son who took his own life; another son dying and estranged from his father; a woman at the center of a storm—Madoff's story was a media magnet, voraciously consumed by a justice-seeking public.

Bernie Madoff and the Crisis goes beyond purely investigative accounts to examine how and why Madoff became the epicenter of public fury and titillation. Rooting her argument in critical sociology, Colleen P. Eren analyzes media coverage of this landmark case alongside original interviews with dozens of journalists and editors involved in the reportage, the SEC Director of Public Affairs, and Bernie Madoff himself.

Turning the mirror back onto society, Eren locates Madoff within a broader reckoning about free market capitalism. She argues that our ideological and cultural tendencies to attribute blame to individuals—be they regulators, victims, or "monsters" like Madoff—distracts us from more systemic critiques. Bernie Madoff and the Crisis offers fresh insight into the 2008 crisis, whether we have come to terms with it, and what we have yet to gain from the case of the century.

Political capitalism

Автор: Holcombe, Randall G. (florida State University)
Название: Political capitalism
ISBN: 1108471773 ISBN-13(EAN): 9781108471770
Издательство: Cambridge Academ
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Цена: 15682.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Explains why unequal political and economic power is perpetuated through the self-interested behavior of well-connected politicians and economic elites. Describes developments in political and economic policy that maintain these advantages and discusses ways in which public policy could be redirected back toward the public interest.

The Protestant Ethic and the Spirit of Capitalism

Автор: Weber Max, Weber Max
Название: The Protestant Ethic and the Spirit of Capitalism
ISBN: 041525406X ISBN-13(EAN): 9780415254069
Издательство: Taylor&Francis
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Цена: 2908.00 р.
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Описание: Widely considered as the most informed work ever written on the social effects of advanced capitalism, this remarkable volume holds its own as one of the most significant books of the twentieth century.

Political Capitalism: How Economic and Political Power Is Made and Maintained

Автор: Randall G. Holcombe
Название: Political Capitalism: How Economic and Political Power Is Made and Maintained
ISBN: 1108449905 ISBN-13(EAN): 9781108449908
Издательство: Cambridge Academ
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Цена: 4435.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Explains why unequal political and economic power is perpetuated through the self-interested behavior of well-connected politicians and economic elites. Describes developments in political and economic policy that maintain these advantages and discusses ways in which public policy could be redirected back toward the public interest.

Japanese Capitalism and Modernity in a Global Era: Re-Fabricating Lifetime Employment Relations

Автор: Matanle Peter
Название: Japanese Capitalism and Modernity in a Global Era: Re-Fabricating Lifetime Employment Relations
ISBN: 1138992801 ISBN-13(EAN): 9781138992801
Издательство: Taylor&Francis
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Цена: 7042.00 р.
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Описание: First Published in 2004. Routledge is an imprint of Taylor & Francis, an informa company.

Public Relations Capitalism

Автор: Cronin
Название: Public Relations Capitalism
ISBN: 3319726366 ISBN-13(EAN): 9783319726366
Издательство: Springer
Рейтинг:
Цена: 6986.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: This book argues that we are witnessing the emergence of `commercial democracy` in which public relations, promotional culture and the media play a new, central role.

Online public relations

Автор: Phillips, David Young, Philip
Название: Online public relations
ISBN: 0749449683 ISBN-13(EAN): 9780749449681
Издательство: Kogan Page
Рейтинг:
Цена: 3642.00 р.
Наличие на складе: Нет в наличии.

Описание: Online Public Relations provides a practical guide to public relations and the Internet. Endorsed and supported by the Chartered Institute of Public Relations, the text covers up-to-date research and gives practical advice on every aspect of successful online public relations.

Ongoing Crisis Communication

Автор: Coombs Timothy
Название: Ongoing Crisis Communication
ISBN: 1452261369 ISBN-13(EAN): 9781452261362
Издательство: Sage Publications
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Цена: 10454.00 р.
Наличие на складе: Поставка под заказ.

Описание: W. Timothy Coombs explains how crisis management can prevent or reduce the threats of a crisis, providing guidelines for how best to act and react in an emergency situation. Ongoing Crisis Communication: Planning, Managing, and Responding, Fourth Edition provides an integrated approach to crisis communication that spans various disciplines as well as the entire crisis management process. Drawing on firsthand experience in crisis management, Coombs uses a three-staged approach to crisis management - pre-crisis, crisis, and post-crisis. A truly integrative and comprehensive text, this book explains how crisis management can prevent or reduce the threats of a crisis, providing guidelines for how best to act and react in an emergency situation. It includes new coverage of social media, social networking sites, and terrorist threats and draws upon recent work from management, public relations, organizational psychology, marketing, organizational communication, and computer-mediated communication research. This new edition includes updated examples in every chapter to illustrate recent crises and the effect of crisis communication on the outcomes. New “Crisis Leadership Competencies” boxes in every chapter illustrate the essential skills needed to manage crisis communication effectively in a wide range of situations. Expanded coverage of social media throughout this new edition demonstrates its increasing impact on crisis communication and crisis management.

Narratives of Crisis: Telling Stories of Ruin and Renewal

Автор: Seeger Matthew, Sellnow Timothy
Название: Narratives of Crisis: Telling Stories of Ruin and Renewal
ISBN: 0804799512 ISBN-13(EAN): 9780804799515
Издательство: Mare Nostrum (Eurospan)
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Цена: 4765.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

How did you first hear about 9/11? What images come to mind when you think of Hurricane Katrina? How did your community react to the Sandy Hook Elementary School shooting? You likely have your own stories about these tragic events. Yet, as a society, we rarely stop to appreciate the narratives that follow a crisis and their tremendous impact.

This book examines the fundamental role that narratives play in catastrophic events. A crisis creates a communication vacuum, which is then populated by the stories of those who were directly affected, as well as crisis managers, journalists, and onlookers. These stories become fundamental to how we understand a disaster, determine what should be done about it, and carry forward our lessons learned.

Matthew W. Seeger and Timothy L. Sellnow outline a typology of crisis narratives: accounts of blame, stories of renewal, victim narratives, heroic tales, and memorials. Using cases to illustrate each type, they show how competing accounts battle for dominance in the public sphere, advancing specific organizational, social, and political changes. Narratives of Crisis improves our understanding of how consensus forms in the aftermath of a disaster, providing a new lens for comprehending events in our past and shaping what comes from those in our future.


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