Автор: Kapferer Jean Noel Название: Luxury Strategy, 2 ed. ISBN: 0749464917 ISBN-13(EAN): 9780749464912 Издательство: Kogan Page Рейтинг: Цена: 10160.00 р. Наличие на складе: Нет в наличии.
Описание: Deconstruct the marketing of the most successful luxury goods brands and companies to reveal the unique and often paradoxical `anti-laws` of successful luxury brand management, with this ground-breaking book.
Автор: Baye, Michael Prince, Jeff Название: Ise managerial economics & business strategy, 10 ed. ISBN: 1266071016 ISBN-13(EAN): 9781266071010 Издательство: McGraw-Hill Рейтинг: Цена: 11152.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Managerial Economics and Business Strategy has been revised to include updated examples and problems, but it retains all of the basic content that made previous editions a success. By teaching managers the practical utility of basic economic tools such as present value analysis, supply and demand, regression, indifference curves, isoquants, production, costs, and the basic models of perfect competition, monopoly, and monopolistic competition. This 10th edition retails the emphasis on real-world examples and modern topics along with unique coverage found nowhere else: oligopoly, penetration pricing, multistage and repeated games, foreclosure, contracting, vertical and horizontal integration, networks, bargaining, predatory pricing, principal agent problems, raising rival's costs, adverse selection, auctions, screening and signaling, search, limit pricing, and a host of other pricing strategies for firms enjoying market power.
This balanced coverage of traditional and modern microeconomic tools makes it appropriate for a wide variety of managerial economics classrooms.
Автор: Hailey, John Название: Managing for Change ISBN: 1853837229 ISBN-13(EAN): 9781853837227 Издательство: Taylor&Francis Рейтинг: Цена: 6430.00 р. Наличие на складе: Нет в наличии.
Автор: Griffin, Jennifer J. (george Washington University, Washington Dc) Название: Managing corporate impacts ISBN: 1107682177 ISBN-13(EAN): 9781107682177 Издательство: Cambridge Academ Рейтинг: Цена: 6019.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Managing Corporate Impacts helps readers understand why corporations need to think strategically about their financial and non-financial impacts to co-create enduring value. This book is an excellent resource for academic researchers, graduate students, managers and anyone else interested in the role of a corporation in today`s global society.
Описание: First published in 2000. Routledge is an imprint of Taylor & Francis, an informa company.
Автор: Constantine Andriopoulos, Patrick Dawson Название: Managing Change, Creativity and Innovation ISBN: 1529734967 ISBN-13(EAN): 9781529734966 Издательство: Sage Publications Рейтинг: Цена: 26928.00 р. Наличие на складе: Поставка под заказ.
Описание: This bestselling text brings a fresh and unique approach to managing organizational change, taking the view that change, creativity and innovation are interconnected. It offers a strong theoretical understanding of change, creativity and innovation along with practical guidance and ideas for organizational change and development.
The fourth edition comes with:
lots of brand-new case studies and examples from around the world
extra content on innovation and technology
extended discussion and an additional chapter on the people aspects of change that includes culture, sensemaking and temporality
Written in an engaging and accessible style, this books is essential for those studying organizational change management or creativity and innovation.
Описание: <em>Managing Knowledge in Strategic Alliances</em> is a volume in the book series Research in Strategic Alliances that will focus on providing a robust and comprehensive forum for new scholarship in the field of strategic alliances. In particular, the books in the series will cover new views of interdisciplinary theoretical frameworks and models, significant practical problems of alliance organisation and management, and emerging areas of inquiry. The series will also include comprehensive empirical studies of selected segments of business, economic, industrial, government, and non-profit activities with wide prevalence of strategic alliances. Through the ongoing release of focused topical titles, this book series will seek to disseminate theoretical insights and practical management information that will enable interested professionals to gain a rigorous and comprehensive understanding of the field of strategic alliances. <br><br><em>Managing Knowledge in Strategic Alliances</em> contains contributions by leading scholars in the field of strategic alliance research. The 11 chapters in this volume cover a number of significant topics that speak to the critical issues in managing knowledge in strategic alliances. The chapter topics cover both the broader issues, such as managing uncertainty in alliances, collaborative know-how, novelty in interpartner knowledge, coopetition in knowledge integration, and dynamic knowledge capabilities, and the more focused problems of innovation and partner selection, partner responsiveness and knowledge in supply chain networks, the effect of knowledge flows on the decision to cooperate, and interpartner learning dynamics in an alliance constellation. The chapters include empirical as well as conceptual treatments of the selected topics, and collectively present a wide-ranging review of the noteworthy research perspectives on knowledge management in strategic alliances.
Название: Managing by the bhagavad gita ISBN: 331999610X ISBN-13(EAN): 9783319996103 Издательство: Springer Рейтинг: Цена: 6986.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Drawing upon the timeless wisdom of the Bhagavad G?t?, a philosophical-spiritual world classic, this professional book highlights the spiritual and moral dimensions of management using an inside-out leadership development approach. It interprets the Bhagavad G?t?’s teachings on the personality types and psychological makeup of managers and employees; self-knowledge and self-mastery; and the leadership concepts of vision, motivation, and empowerment. This book covers topics such as training of the mind, ethical leadership, communication, stress management, and corporate social responsibility (CSR). Collectively, the enclosed contributions provide managers with an enhanced outlook on management functions such as leading, planning, organizing, and controlling in today’s organizations, particularly those run by knowledge workers. Management research in the 20th century has mainly focused on the industrial paradigm characterized by a hierarchical structure of authority and responsibility with an individualistic focus on the personality of the manager. However, this traditional paradigm cannot solve many of the problems that confront leaders and mangers today. Recent studies have shown that values traditionally associated with spirituality—such as integrity, honesty, trust, kindness, caring, fairness, and humility—have a demonstrable effect on managerial effectiveness and success. Although traditionally interpreted as a religious-spiritual text, the Bhagavad G?t? teaches these values which can be extrapolated and applied to practical management lessons in today’s corporate boardrooms. Applying the text of the Bhagavad G?t? to the context of management, this book views the manager as an “enlightened sage” who operates from higher stance, guided by self-knowledge and self-mastery. It demonstrates how character is the key ingredient for effective management and leadership. This book is therefore applicable to all managers, from first-line to CEOs, in their management and leadership roles in organizations.
Описание: Creating Shared Value to get Social License to Operate in the Extractive Industry presents techniques and models that will enable you to actually formulate, implement, and evaluate strategies to shared value to earn SLO.
Автор: Alfred, Richard L. Название: Catastrophic risk ISBN: 0367423863 ISBN-13(EAN): 9780367423865 Издательство: Taylor&Francis Рейтинг: Цена: 5511.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Imagine that you are a corporate executive or small business owner in a midwestern city under water after weeks of extreme weather and drenching rainfall. Infrastructure has been damaged beyond repair, transportation arteries are closed, and your supply chain is broken.
Автор: Bartlett, John Название: Essentials of managing risk ISBN: 1138288314 ISBN-13(EAN): 9781138288317 Издательство: Taylor&Francis Рейтинг: Цена: 5817.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
The Essentials of Managing Risk for Projects and Programmes is an indispensable, practical guide to the steps that lead to success in managing risk.
Risk management is particularly important for projects and programmes, since they all carry varying degrees of risk. The combination of uniqueness, constraints, assumptions, stakeholder expectations, changing environment, and human behaviour all conspire to make projects and programmes risky ventures. Rather than presenting new theories or techniques or tools, John Bartlett offers down-to-earth guidelines and proven methods to respond to risk appropriately.
Pick up and use this concise, intensely practical guide to develop a shared understanding, shared language and shared purpose across project managers, programme managers, sponsors, risk managers, project and programme board members and associated stakeholders in all your projects and programmes.
Описание: Imagine that you are a corporate executive or small business owner in a midwestern city under water after weeks of extreme weather and drenching rainfall. Infrastructure has been damaged beyond repair, transportation arteries are closed, and your supply chain is broken.
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