Описание: In its third edition, this massive reference work lists the final resting places of more than 12,000 people from a wide range of fields, including politics, the military, the arts, crime, sports and popular culture. Many entries are new to this edition. Each listing provides birth and death dates, a brief summary of the subject`s claim to fame and their burial site location or as much as is known.
Описание: Just because your best salespeople succeeded so well in the field doesn`t mean they`re equipped for the increasingly profitable world of inside sales. Get them the vital help they need now!
Описание: Why does an entrepreneur struggling through 80 hours a week only make half as much as another working no more than 40? What actions determine whether you end up with a small business pulling in five figures a year or a billion-dollar behemoth blazing a path to market dominance? As an entrepreneur, you're told the secret to success is working hard and fighting your way to the top. But what if this advice came from all the wrong people and places? What if there was more to the success stories you read in magazines, watch on TV or hear on the radio? Uncovering the true secret to success is marketing expert Charles E. Gaudet II's obsession. Gaudet discovered nearly every great organization - whether Apple, Nordstrom, Zappos, FedEx or Disney - follows a stunningly similar formula. And surprisingly, this approach defies the principles followed by most entrepreneurs running businesses today. Gaudet finally reveals why some businesses find growth opportunities in any economic situation and others balance on the edge of failure. His research shows many small business owners seek out success strategies from other small business owners and, for this reason, most remain small. Fortunately, today's advances in technology and media level the playing field, allowing small businesses to compete using a "big-business playbook," even when they don't have a big-business marketing budget. Inside The Predictable Profits Playbook, you'll learn time-tested lessons from leading small business owners and discover how to: -Succeed in a down economy -Become the preferred provider sought by only the best customers -Swipe market share from your competitors -Increase margins while growing demand -Multiply your prospect-to-sales ratio -Boost customer loyalty and build a raving fan base -Create predictable and rising profits from one month to the next -Become known as a business of excellence The Predictable Profits methodology avoids gimmicks, schemes or stunts - and you won't need to outspend your competitors. Instead, you'll focus on optimizing your existing marketing dollars and delivering the greatest advantages to your customers. Some entrepreneurs want to experience growth and others just wish for it. This book is for the motivated entrepreneur committed to making growth happen.
Автор: Lauren Perkins Название: The Community Manager`s Playbook ISBN: 1430249951 ISBN-13(EAN): 9781430249955 Издательство: Springer Рейтинг: Цена: 6288.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Savvy companies recognize the value of a strong community. Think of Nike and its community of runners, Nike], and you'll quickly understand that creating and fostering an online community around a product or brand is a powerful way to boost marketing efforts, gain valuable insight into consumers, increase revenue, improve consumer loyalty, and enhance customer service efforts.
Companies now have the unprecedented opportunity to integrate their brand's messaging into the everyday lives of their target audiences. But while supporting the growth of online communities should be at the top of every company's priority list, all too often it falls by the wayside. That's why brand strategy expert and digital marketer Lauren Perkins wrote The Community Manager's Playbook (#CMplaybook on Twitter), a must-read guide for business and brand builders who need to strengthen their approach to online B2C community management and customer engagement.
As Perkins explains, if companies want to create thriving online communities focused on their product or brand, they must do more than simply issue a few tweets a day, create (and then abandon) a Facebook page, and blog every once in a while. Instead, organizations of all sizes must treat community management as a central component of their overall marketing strategy. When they do, they will be rewarded handsomely with greater brand awareness, increased customer use and retention, lower acquisition costs, and a tribe of consumers who can't wait to purchase their next product.
Perkins not only teaches readers how to build an engaging community strategy from the ground up, but she also provides them with the tactical community management activities they need to acquire and retain customers, create compelling content, and track their results along the way. Distinctive in its comprehensive, step-by-step approach to creating online communities that are fully consistent with a company's existing brand voice, The Community Manager's Playbook
Explains how excellent community management provides a competitive advantage with a large impact on sales
Provides an in-depth overview of brand and business alignment
Teaches readers how to identify their community's online target audience and influence their needs and wants
Details the appropriate online channels through which content should be distributed
Champions the use of an agile approach through repeated testing to maximize the return on every company investment
Discusses the many diverse metrics that can be used to measure community scope
Today, there is no brand strategy without a community strategy. Companies that are not developing communities are losing control of their brands and missing opportunities to optimize their marketing investments. With The Community Manager's Playbook as their guide, however, marketing professionals and the companies and brands they represent will be equipped with the tools they need to manage their online marketing efforts, engage their core customers at every level, leverage community insights into the product development cycle, and ensure that their messaging is heard across all corners of the digital landscape.
Описание: The Customer-Driven Playbook details a complete end-to-end process to help large teams and organizations learn from their customers, conceptualize new ideas, and build products their customers will love.
Автор: Hickle Tim Название: The Future-Proof Marketing Playbook ISBN: 0692803831 ISBN-13(EAN): 9780692803837 Издательство: Неизвестно Цена: 3711.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
The very first banner ad was run on October 27th, 1994. That means, as of this book's publication, digital advertising is 22 years old.
And like most 22 year olds, it's time for it to get its act together.
In this book, we don't talk about short-term results, we talk about building a durable framework that can sustain whatever the future throws at it. We don't want to win games, we want to win championships, and champions don't:
Blame losses on the refs (or on Google)
Whine about changes to the rulebook (or to their competitive marketplace)
Run the same play on every down (or with every ad buy)
This book outlines the habits of the world's best marketers--the strategists who are prepared for whatever the future holds--and teaches you how you can join their ranks.
Описание: Instagram Secrets is NOT a book about getting likes and comments or which hashtags to use. Instead, the information found inside of the 21 chapters lays out a step-by-step formula for the two things online entrepreneurs care about most: 1. Building a large following FAST. 2. Converting those followers into DOLLARS. The old way of being successful on social media meant that you had to spend a small fortune to build your following, then light your marketing dollars on fire trying to figure out Facebook ads. Instagram Secrets completely demolishes the old way entrepreneurs were taught to use social media to grow their businesses. Now, anybody (even if you have ZERO Instagram followers) can generate an ENDLESS FLOOD of warm, cheap and targeted leads on demand. The warmer the lead, the easier the sale. The cheaper the lead, the higher the profit. Wasting weeks or months on "testing" is now a thing of the past. You can now test your website, landing page, and sales funnels in just a few hours and make the necessary tweaks that will put you on the fast track to profitability. There is a HUGE misconception about what it really means to be successful on social media: Having tons of followers is great, but it's meaningless if it doesn't make you money. Getting likes makes you feel good, but you can't pay your bills with Instagram likes. Getting leads makes it seem like you are winning, but leads without sales are useless. Those who LOSE on Instagram treat it like a popularity contest to fuel their ego. Winning on Instagram is simple: Just follow the blueprint Jeremy reveals in this book. Will Instagram Secrets work for you? Yes. The pure gold packed from cover-to-cover in this book is not THEORY by the latest "Insta-Fake Guru." The author, Jeremy McGilvrey wrote the book after learning DIRECTLY from Jason Stone, aka @Millionaire_Mentor who to date has 2.4 million followers, built and email list of 350,000 loyal subscribers and netted well over $2,000,000 using only Instagram. Jeremy wrote Instagram Secrets the same way Napoleon Hill wrote the all-time personal development best seller Think and Grow Rich. Hill interviewed billionaire businessman Andrew Carnegie to learn the secrets behind how he achieved his unheard-of success and indestructible WEALTH. He then simplified Carnegie's teachings into the first ever roadmap for attaining extraordinary financial success. Similarly, McGilvrey distilled Jason Stone's vast knowledge into the most comprehensive book ever written for building a massive Instagram following and turning those followers into dollars. Not only did McGilvrey STUDY with the best, he also APPLIED everything he learned from @Millionaire_Mentor to build two Instagram pages to a combined 312,567 followers in under 15 months, collect 35,456 email leads in 7 months and earn daily predictable profits from Instagram. Instagram Secrets was written with the goal of helping entrepreneurs completely bypass the years of pain, suffering and failure associated with building a profitable business and help them to achieve massive online success in record time. If you are looking for another cookie-cutter training about how to become Insta-Famous Instagram Secrets is not for you. But, if you are serious about using Instagram to grow your following fast, get leads, make sales and build a profitable business...Then pick up your copy of Instagram Secrets today.
As a whole, the ecommerce industry is ANTIQUATED. It's out of date And it's way way way behind in terms of what's actually working in the world of online business.
Most ecommerce business owners are still doing things in the same way they were done back in the early dot com days. And that, my friend, is a recipe for disaster.
There is so much more to ecommerce than building a store, filling it with products and driving some traffic.
If that describes you and your business, then let this be your wake-up call
There is a transformative shift happening in the ecommerce industry right now.
What worked before is either no longer an option or is rapidly losing its effectiveness.
It's time for you as an ecommerce entrepreneur to evolve your brand, your business and your brain.
THIS BOOK, is the playbook for capitalizing on this evolution.
Ecommerce Evolved contains a simple, repeatable, and proven formula to help you build, grow and scale a wildly profitable ecommerce business in today's competitive market.
You will find zero theory inside this book. Tanner Larsson has distilled years of research and practical in-the-trenches ecommerce experience into a hard hitting ecommerce blueprint.
The book is broken up into four distinct parts, each of which contains a focused set of chapters:
The book kicks off with the 12 Principles of Ecommerce that we've developed after working with over 10,000 different businesses. These 12 principles are what differentiate the thriving ecommerce businesses from the mediocre ones. (and we can almost guarantee you're violating more than half of them ).
Part 1 on Evolved Strategy is where we pull back the curtain, take you behind the scenes, and show you how 7-, 8- and 9-figure ecommerce businesses really work.
Part 2 on Evolved Intelligence deals with the most underutilized aspect of most ecommerce businesses...your data.
Part 3 on Evolved Marketing is where you'll learn how to leverage your business's structure and your data to build systematic and highly automated marketing campaigns for both the front end and back end of your business. These efforts produce massive returns on investment.
Ecommerce Evolved takes you through the exact same processes my high level clients and I go through as we restructure their businesses for maximum growth, profitability and most importantly, longevity.
As an added benefit... Ecommerce Evolved is also the key that unlocks access to my private ecommerce community.
Until now, this has been a secret group of ecommerce professionals where we talk shop, strategize and grow our businesses through the collective genius of the group.
This book is literally the step-by-step blueprint to building a successful and highly profitable ecommerce business and the private community is the support group that can help you along the way.
Автор: Amos Shwartzfarb Название: Sell More Faster: The Ultimate Sales Playbook for Start–Ups ISBN: 1119597803 ISBN-13(EAN): 9781119597803 Издательство: Wiley Рейтинг: Цена: 3326.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
From Amos Schwartzfarb, serial entrepreneur and veteran Managing Director of Techstars Austin comes the elemental, essential, and effective strategy that will help any startup identify, build, and grow their customers from day 1
Most startups fail because they can't grow revenue early or quickly enough. Startup CEOs will tell you their early missteps can be attributed to not finding their product market fit early enough, or at all. Founders overspend time and money trying to find product-market fit and make false starts, follow the wrong signals, and struggle to generate enough revenue to scale and raise funding. And all the while they never really knew who their customers were, what product they really needed, and why they needed it. But it doesn't have to be this way, and founders don't need to face it alone. Through expert guidance and experienced mentorship, every startup can avoid these pitfalls.
The ultimate guide for building and scaling any startup sales organization, Sell More Faster shares the proven systems, methods, and lessons from Managing Director of Techstars Austin and sales expert Amos Schwartzfarb. Hear from founders of multi-million-dollar companies and CEOs who learned firsthand with Techstars, the leading mentorship-driven startup accelerator and venture capital firm that has invested in and mentored thousands of companies, collectively representing billions of dollars in funding and market cap. Schwartzfarb, and the Techstars Worldwide Network of more than 10,000 mentors do one thing better than anyone: help startup entrepreneurs succeed. They know how to sell, how to hire people who know how to sell, and how to use sales to gain venture funding--and now you can, too.
Sell More Faster delivers the critical strategies and guidance necessary to avoid and manage the hazards all startups face and beat the odds. This valuable resource delivers:
A comprehensive playbook to identify product market direction and product market fit
Expert advice on building a diverse sales team and how to identify, recruit, and train the kinds of team members you need
Models and best practices for sales funnels, pricing, compensation, and scaling
A roadmap to create a repeatable and measurable path to find product-market fit
Aggregated knowledge from Techstars leaders and industry experts
Sell More Faster is an indispensable guide for entrepreneurs seeking product-market fit, building their sales team, developing a growth strategy, and chasing accelerated, sustained selling success.
Do you want to build a fall time passive income from the comfort of your own home? If so then keep reading...
Do you have problems not knowing where to start when creating your blog? How you can rank your blog higher for desired keywords/ topics? Monetizing your blog in multiple ways? Or building an engaged audience? If you do, within this book many of the top leaders in the field have shared their knowledge on how to overcome these problems and more, most of which have 10+ years worth experience.
In The Advanced Blogging Playbook, you will discover:
A simple trick you can do to reduce your visitor bounce rate
The best way to monetize your blog to its highest potential
The one method for finding the hottest and easiest search terms to rank for
Why you should create a blog today
Understanding why some people will fail with blogging and how to use that to succeed
And much, much more.
The proven methods and pieces of knowledge are so easy to follow. Even if you've never heard of blogging before, you will still be able to get to a high level of success.
So, if you don't just want to transform your bank account but instead revolutionize your life, then click "Buy Now"
If you want to build a successful Affiliate Marketing business to create years worth of passive income, then keep reading...
Do you have problems getting traffic to your site or leads? Converting traffic profitably? Writing top level sales copy? Or building a responsive mailing list? If you do, within this book many of the top leaders in the field have shared their knowledge on how to overcome these problems and more; most of which have 10+ years worth experience.
In this definitive guidebook, you will be taught:
The single most powerful strategy you can do now for getting immense amounts of traffic to your site and leads.
The one method you should follow for writing high converting sales copy.
Why choosing a profitable niche can help you earn more income and stay much more motivated.
How a particular marketing approach can help you gain more sales profitably.
Understanding why some people will fail to make money being an affiliate marketer.
And much, much more.
The proven methods and pieces of knowledge within this book are so easy to follow. Even if you've never heard of affiliate marketing before, you will still be able to get to a high level of success.
Would you like to know more?
Download now if you want to live your dream lifestyle and build a passive business you can be proud of.
Scroll to the top of the page and select the "Buy Now" button today.
Do you want to learn secret SEO and Affiliate marketing strategies? If so then keep reading...
Do you have problems getting traffic to your site or leads? Being unable to use social media or web analytics for multiplying your conversions? Writing top level sales copy? Or optimizing your website/ sales page for higher rankings? If you do, within this book many of the top leaders in the field have shared their knowledge on how to overcome these problems and more, most of which have 10+ years worth experience.
In SEO & Affiliate Marketing Playbook, you will discover:
A simple trick you can do now for getting immense amounts of traffic to your site and leads
The best way for being able to find "Money" keywords that will send more customers to your site
The one method you should follow for writing high converting sales copy
Why pay-per-click advertising is the most cost-efficient way to get the biggest bang for your buck
Understanding why some people will fail with SEO and Affiliate marketing
And much, much more.
The proven methods and pieces of knowledge are so easy to follow. Even if you've never heard of SEO or Affiliate marketing before, you will still be able to get to a high level of success.
So, if you don't just want to transform your bank account but instead revolutionize your life, then click "Add To Cart" in the top right corner NOW
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