Описание: The book proposes a multi-perspective analytical model for the understanding of corporate identity meanings embedded in the historical discourse for webpages. The suggested theoretical framework conflates methodological perspectives derived from Discourse Analysis, Multimodality and Cognitive Linguistics.
Автор: Dinda L. Gorlee Название: Wittgenstein in Translation: Exploring Semiotic Signatures ISBN: 1614511446 ISBN-13(EAN): 9781614511441 Издательство: Walter de Gruyter Рейтинг: Цена: 24165.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The volume reveals the depths of Wittgenstein`s soul-searching writings - his "new" philosophy - by concentrating on fragments in ordinary language and using few technical terms.
Описание: By integrating ideas of Peirce, Buhler, Bakhtin, Piaget and Jakobson, in this book the author defines three linguistic supertypes each operating with either the situation in reality, the speaker`s experience of it or his condensed information to the hearer.
Автор: Sybille Kr?mer, Christina Ljungberg Название: Thinking with Diagrams: The Semiotic Basis of Human Cognition ISBN: 1501511696 ISBN-13(EAN): 9781501511691 Издательство: Walter de Gruyter Цена: 18586.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Diagrammatic reasoning is crucial for human cognition. It is hard to think of any forms of science or knowledge without the "intermediary world" of diagrams and diagrammatic representation in thought experiments and/or processes, manifested in forms as divers as notes, tables, schemata, graphs, drawings and maps. Despite their phenomenological and structural-functional differences, these forms of representation share a number of important attributes and epistemic functions. Combining aspects of linguistic and pictorial symbolism, diagrams go beyond the traditional distinction between language and image. They do not only represent, yet intervene in what is represented. Their spatiality, materiality and operativity establish a dynamic tool to exteriorize thinking, thus contributing to the idea of the extended mind. They foster imagination and problem solving, facilitate orientation in knowledge spaces and the discovery of unsuspected relationships. How can the diagrammatic nature of cognitive and knowledge practices be theorized historically as well as systematically? This is what this volume explores by investigating the semiotic dimension of diagrams as to knowledge, information and reasoning, e.g., the 'thing-ness' of diagrams in the history of art, the range of diagrammatic reasoning in logic, mathematics, philosophy and the sciences in general, including the knowledge function of maps.
Despite the growing interest in various translation activities, there is still a potentially vast area of research. The statement may be true for opera surtitling, which was introduced in the nineteen eighties and has been used in opera companies worldwide ever since. This book aims to offer a theoretical framework for opera surtitling, based on several factors, including the semiotics of opera, relevance theory, or fundamental rules of audiovisual translation. The author provides a more illuminating insight by means of practical research into surtitling in Poland, which proves that surtitling is not as simple a task as it may seem, demanding a multimodal and multifaceted analysis of an audiovisual complex and requiring a constant struggle to guarantee optimal relevance of the surtitled performance.
Описание: Semiotics - the study of the general principles of signs and sign systems – is crucial to an understanding of human nature, both social and psychological. The sign systems that we use for interaction with other living beings determine our potential for thought and social action, and language is central among them. It is the implicit claim of this two-volume work that linguistics has something very specific to give to semiotics, and many would further claim that relational network models of language in particular, i.e. systematic and stratificational linguistics, have a fundamental contribution to make.
Описание: Semiotics - the study of the general principles of signs and sign systems – is crucial to an understanding of human nature, both social and psychological. The sign systems that we use for interaction with other living beings determine our potential for thought and social action, and language is central among them. It is the implicit claim of this two-volume work that linguistics has something very specific to give to semiotics, and many would further claim that relational network models of language in particular, i.e. systematic and stratificational linguistics, have a fundamental contribution to make.
Автор: David Palumbo-Liu Название: The Deliverance of Others: Reading Literature in a Global Age ISBN: 0822352699 ISBN-13(EAN): 9780822352693 Издательство: Wiley EDC Рейтинг: Цена: 3602.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
The Deliverance of Others is a compelling reappraisal of the idea that narrative literature can expand readers' empathy. What happens if, amid the voluminous influx of otherness facilitated by globalization, we continue the tradition of valorizing literature for bringing the lives of others to us, admitting them into our world and valuing the difference that they introduce into our lives? In this new historical situation, are we not forced to determine how much otherness is acceptable, as opposed to how much is excessive, disruptive, and disturbing?
The influential literary critic David Palumbo-Liu suggests that we can arrive at a sense of responsibility toward others by reconsidering the discourses of sameness that deliver those unlike ourselves to us. Through virtuoso readings of novels by J. M. Coetzee, Nadine Gordimer, Kazuo Ishiguro, and Ruth Ozeki, he shows how notions that would seem to offer some basis for commensurability between ourselves and others—ideas of rationality, the family, the body, and affect—become less stable as they try to accommodate more radical types of otherness. For Palumbo-Liu, the reading of literature is an ethical act, a way of thinking through our relations to others.
Описание: Interest in the enigma of the human mind is as old as recorded history. Methods for studying the human mind, which have advanced alongside of technology, should also be approached from the perspective of semiotics—the science of signs and sign systems. Semiotic Perspectives in Evolutionary Psychology, Artificial Intelligence, and the Study of Mind: Emerging Research and Opportunities is an essential scholarly publication that revisits key concepts in the study of mind today, especially as it relates to the concept of intelligence and its modeling in artificial and augmented paradigms. Additionally, the book aims to penetrate the qualities of natural intelligence based on semiotic theory including the role of the imagination and inferential guesswork in creating knowledge and will show how a semiotic approach to intelligence can shed light on the dangers inherent in post-humanism and its nonchalant view that human intelligence is not unique but just another algorithm. Featuring a wide range of topics including neuroscience, sociobiology, and evolutionary psychology, this book is ideal for academicians, professionals, researchers, and students working in AI, psychology, cognitive sciences, semiotics, and culture studies.
Автор: Berger, Arthur Asa Название: Humor, psyche, and society: a socio-semiotic analysis ISBN: 162273808X ISBN-13(EAN): 9781622738083 Издательство: Неизвестно Рейтинг: Цена: 9380.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This highly readable book develops a numanistic, and specifically semiotic approach to multiculturalism.
Автор: Atkinson Название: Semiotic Analysis and Public Policy ISBN: 0815383479 ISBN-13(EAN): 9780815383475 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Rooted deep in the literature on both public policy and semiotics, Christopher L. Atkinson evaluates several key areas of public policy that are heavily dependent on narrative, naming, sign, and branding to create meaning.
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