The definitive "Customer Success Manager How-To-Guide" for the CSM profession from Gainsight, who brought you the market-leading Customer Success
The Customer Success Manager has become a critical asset to organizations across the business landscape. As the subscription model has spread from the cloud and SaaS to more sectors of the economy, that pivotal role will only grow in importance. That's because if you want to compete and thrive in this new environment, you need to put the customer at the center of your strategy. You need to recognize you're no longer selling just a product. You're selling an outcome. Customer Success Managers (CSM) are committed to capturing and delivering those outcomes by listening to their customers, understanding their needs, and adapting products and services to drive success. Although several existing resources address the customer success imperative, there is no authoritative instruction manual for the CSM profession--until now.
The Customer Success Professional's Handbook is the definitive reference book for CSMs and similar roles in the field. This practical, first-of-its-kind manual fills a significant gap in professional customer success literature, providing the knowledge every CSM needs to succeed--from the practitioner level all the way to senior leadership. The authors--acknowledged experts in building, training, and managing Customer Success teams--offer real-world guidance and practical advice for aspiring and experienced CSMs alike. The handbook is written by practioners for practioners. An indispensable resource for front-line Customer Success Managers, this much-needed book:
Demonstrates how to build, implement, and manage a Customer Success team
Helps new CSMs develop their skills and proficiency to be more employable and grow in their careers
Provides clear guidance for managers on how to hire a stellar CSM
Presents practical tactics needed to drive revenue growth during renewal, expansion, and customer advocacy opportunities
Explains proven methods and strategies for mentoring CSMs throughout their careers
Offers valuable insights from Gainsight, the Customer Success Company, and the broader customer success community with more than a dozen of the industry's most respected leaders contributing their perspectives
Currently, with over 70,000 open positions, Customer Success Manager in one of the fastest-growing jobs in the world. The Customer Success Professional's Handbook: How to Thrive in One of the World's Fastest Growing Careers--While Driving Growth For Your Company will prove to be your go-to manual throughout every stage of your CSM career.
Автор: Read, Brendan Название: Designing the Best Call Center for Your Business ISBN: 1578203139 ISBN-13(EAN): 9781578203130 Издательство: Taylor&Francis Рейтинг: Цена: 7195.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Sloan, Luke. Название: The Sage handbook of social media research methods / ISBN: 1473916321 ISBN-13(EAN): 9781473916326 Издательство: Sage Publications Рейтинг: Цена: 21384.00 р. Наличие на складе: Поставка под заказ.
Описание: The SAGE Handbook of Social Media Research Methods offers a step-by-step guide to overcoming the challenges inherent in research projects that deal with ‘big and broad data’, from the formulation of research questions through to the interpretation of findings. The handbook includes chapters on specific social media platforms such as Twitter, Sina Weibo and Instagram, as well as a series of critical chapters. The holistic approach is organised into the following sections: Conceptualising & Designing Social Media Research Collection & Storage Qualitative Approaches to Social Media Data Quantitative Approaches to Social Media Data Diverse Approaches to Social Media Data Analytical Tools Social Media Platforms This handbook is the single most comprehensive resource for any scholar or graduate student embarking on a social media project.
Автор: Calvert, Natalie Название: Gower Handbook of Call and Contact Centre Management ISBN: 0566085100 ISBN-13(EAN): 9780566085109 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Нет в наличии.
Автор: Fortnow, Matt Terry, Quharrison Название: Nft handbook ISBN: 111983838X ISBN-13(EAN): 9781119838388 Издательство: Wiley Рейтинг: Цена: 3008.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Learn how to create and profit from NFTs
The NFT Handbook is a detailed guide on how to create, sell and buy non-fungible tokens without the need for a technical background. Learn exactly what NFTs are, how they evolved, and why they have value. We'll delve into the different types and aspects of NFTs and discuss the different NFT marketplaces and the pros and cons of each.
Create Your Own NFTs Step by step instructions on all aspects of NFT creation, including what types of content to use, where to source content, adding artistic design, writing the NFT's description, adding optional unlockable content and setting an optional ongoing royalty.
Mint Your NFTs You'll learn the process of how to get your NFTs on the blockchain.
Sell Your NFTs We'll go through the whole process including creating a collection, and the different options such as setting a price or starting an auction.
Buy NFTs What you'll need to bid on and purchase NFTs, and how to avoid getting scammed.
You'll also get a primer on blockchain, particularly the Ethereum cryptocurrency and "gas" fees. You'll also be shown step by step how to create, secure and fund your own cryptocurrency wallet, where you'll store your NFTs and cryptocurrency.
Whether you're experienced with the blockchain and crypto or a complete noob (beginner), The NFT Handbook will guide you in the process of creating, minting, selling and buying NFTs.
Автор: Bodin, Madeline Название: The Call Center Dictionary ISBN: 1578200954 ISBN-13(EAN): 9781578200955 Издательство: Taylor&Francis Рейтинг: Цена: 5358.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Waite, Andrew Название: A Practical Guide to Call Center Technology ISBN: 1578200946 ISBN-13(EAN): 9781578200948 Издательство: Taylor&Francis Рейтинг: Цена: 7195.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Best, Geoffrey A. Название: 42 rules for outsourcing your call center (2nd edition) ISBN: 1607731096 ISBN-13(EAN): 9781607731092 Издательство: Неизвестно Рейтинг: Цена: 2752.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Hans Ruediger Kaufmann, Mohammad Fateh Ali Khan Panni Название: Handbook of Research on Contemporary Consumerism ISBN: 1522582703 ISBN-13(EAN): 9781522582700 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 38254.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Societal marketing has gained widespread recognition in the marketing discipline both in academia and the professional industry.
The Handbook of Research on Contemporary Consumerism is an essential reference source that provides an in-depth understanding on the various aspects and issues of consumerism and reveals the critical success factors and conceptual and theoretical frameworks of these concepts from recent contexts and perspectives. Additionally, it examines the impact of identity on marketing and branding from the consumerist perspective, discusses consumerism as a source of innovation and product development, and provides insights on consumerism and profitability. Featuring research on topics such as circular economy, digital marketing, and social media, this book is ideally designed for practitioners, managers, marketers, academic researchers, and students.
Автор: Bodin, Madeline Название: Maximizing Call Center Performance ISBN: 1578200261 ISBN-13(EAN): 9781578200269 Издательство: Taylor&Francis Рейтинг: Цена: 4286.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Anton, Jon Gustin, David Название: Call center benchmarking ISBN: 155753215X ISBN-13(EAN): 9781557532152 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 3002.00 р. Наличие на складе: Поставка под заказ.
Описание: Executives are starting to recognize the potential of the call centre as a significant revenue generator, perhaps one of the surest investments they can make in enhancing and creating customer value and bottom-line profits. This guide describes in practical terms the ins and outs of benchmarking.
Автор: Sutherland, Lisette, Название: Work together anywhere : ISBN: 1119745225 ISBN-13(EAN): 9781119745228 Издательство: Wiley Рейтинг: Цена: 3008.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
"An excellent guide on how teams can effectively work together, regardless of location." --STEPHANE KASRIEL, former CEO ofUpwork
IN TODAY'S MODERN GLOBAL ECONOMY, companies and organizations in all sectors are embracing the game-changing benefits of the remote workplace. Managers benefit by saving money and resources and by having access to talent outside their zip codes, while employees enjoy greater job opportunities, productivity, independence, and work-life satisfaction. But in this new digital arena, companies need a plan for supporting efficiency and fostering streamlined, engaging teamwork.
In Work Together Anywhere, Lisette Sutherland, an international champion of virtual-team strategies, offers a complete blueprint for optimizing team success by supporting every member of every team, including:
EMPLOYEES advocating for work-from-home options
MANAGERS seeking to maximize productivity and profitability
TEAMS collaborating over complex projects and long-term goals
ORGANIZATIONS reliant on sharing confidential documents and data
COMPANY OWNERS striving to save money and attract the best brainpower
Packed with hands-on materials and actionable advice for cultivating agility, camaraderie, and collaboration, Work Together Anywhere is a thorough and inspiring must-have guide for getting ahead in today's remote-working world.
ООО "Логосфера " Тел:+7(495) 980-12-10 www.logobook.ru
