Btec first in hospitality student book, Holmes, Sue Mead, Tracay Jackson, Elaine Morgan, Kathryn

Автор: Mishra
Название: Managing Hotel Front Office Operations
ISBN: 9385915762 ISBN-13(EAN): 9789385915765
Издательство: CBS India
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Цена: 3109.00 р. 4441.00 -30%
Наличие на складе: Есть (1 шт.)

Автор: Taylor
Название: Hospitality Sales And Promotion
ISBN: 0750649860 ISBN-13(EAN): 9780750649865
Издательство: Taylor&Francis
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Цена: 6736.00 р.
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Описание: A guide for managers in the hospitality industry wanting to achieve maximum profits from their sales promotions. It discovers: market segments and groups; how you can reach them effectively; the secrets of successful public relations; and new and traditional technologies; from direct mail to using the Internet to maximum advantage.

Автор: Ingram
Название: The Business of Hotels
ISBN: 1138140856 ISBN-13(EAN): 9781138140851
Издательство: Taylor&Francis
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Цена: 22202.00 р.
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Описание:

The fully revised edition of this well-known text by an experienced author, consultant and educator follows the structure and approach which has proved so successful since its first publication in 1980. The book examines the hotel as a business
providing commercial hospitality. It focuses on markets, money and people, and uses examples from hotel operations throughout the world.

This new edition is the outcome of a thorough revision of an established text. The new material includes a comprehensive profile of the hotel business in the 1990's and includes data, quotes and extracts from a wide range of authoritative industry sources.

Автор: Wood Roy C.
Название: Hospitality Management: A Brief Introduction
ISBN: 1446246949 ISBN-13(EAN): 9781446246948
Издательство: Sage Publications
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Цена: 21384.00 р.
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Описание: An approachable, accessible student introduction for those studying hotel and hospitality management and hospitality studies more generally.

Автор: Enz, Cathy A
Название: Cornell school of hotel administration handbook of applied hospitality strategy
ISBN: 1412905907 ISBN-13(EAN): 9781412905909
Издательство: Sage Publications
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Цена: 19008.00 р.
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Описание: Provides Masters level marketing students and practitioners in the hospitality industry with a major reference and resource book on key topics and best practices in various facets of strategic management.

Автор: Borsenik
Название: The Management of Maintenance and Engineering Syst Systems in the Hospitality Industry 4e
ISBN: 0471141054 ISBN-13(EAN): 9780471141051
Издательство: Wiley
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Цена: 22493.00 р.
Наличие на складе: Поставка под заказ.

Описание: This book is an introduction, with a management perspective, to maintenance and engineering for hotel and foodservice managers-in-training.

Автор: Magnini Vincent P.
Название: Hotel Manager`s Handbook
ISBN: 1771883480 ISBN-13(EAN): 9781771883481
Издательство: Taylor&Francis
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Цена: 12707.00 р.
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Описание:

This book presents techniques that reflect the vast and varied experience of the authors. They have produced an array of highly effective guest satisfaction techniques from which even the most veteran hoteliers can learn and benefit. With this practical, easy-to-use book, there is no need to sift through pages of narratives in order to identify actionable tactics and strategies that can be applied at the property-level. The book presents one unique and actionable customer satisfaction technique on each page--a useful feature for busy managers.

Автор: Go
Название: Human Resource Management in the Hospitality Indus Industry
ISBN: 0471110566 ISBN-13(EAN): 9780471110569
Издательство: Wiley
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Цена: 23752.00 р.
Наличие на складе: Поставка под заказ.

Описание: This book examines issue in human resource management in hospitality, including selection, compensation, motivation, training, and labor relations.

Автор: Dittmer
Название: Principles of Food, Beverage, and Labor Cost Control SG 9e
ISBN: 0470140569 ISBN-13(EAN): 9780470140567
Издательство: Wiley
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Цена: 7841.00 р.
Наличие на складе: Поставка под заказ.

Описание: Separated into four parts including an introduction to food, beverage, and labour cost controls followed by separate sections each devoted to food, beverage, and labour, this classic text has been updated in this new Ninth Edition.

Автор: Wood Roy C
Название: Hospitality Management
ISBN: 1446246957 ISBN-13(EAN): 9781446246955
Издательство: Sage Publications
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Цена: 6651.00 р.
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Описание: An approachable, accessible student introduction for those studying hotel and hospitality management and hospitality studies more generally.

Автор: Bryson
Название: The Concierge: Key to Hospitality
ISBN: 0471528935 ISBN-13(EAN): 9780471528937
Издательство: Wiley
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Цена: 22010.00 р.
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Описание: Based on the author`s personal experiences, this is a training manual for hotel concierge staff. It covers the services provided by a concierge, methods of handling guests, tips and commissions, ethics, and the position of the concierge within the hotel/management hierarchy.

Автор: Reich
Название: Marketing Management for the Hospitality Industry: - A Strategic Approach
ISBN: 0471310123 ISBN-13(EAN): 9780471310129
Издательство: Wiley
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Цена: 22485.00 р.
Наличие на складе: Поставка под заказ.

Описание: The only advanced marketing textbook specifically focused on the hospitality industry... The time when you could run a hospitality business with nothing but a friendly smile and a strong work ethic has passed. Dining, lodging, and entertaining habits are changing rapidly as the information age revolutionizes the world economy.