Автор: McGivern Yvonne Название: Practice of Market Research ISBN: 0273773119 ISBN-13(EAN): 9780273773115 Издательство: Pearson Education Цена: 17224.00 р. Наличие на складе: Есть у поставщикаПоставка под заказ. Описание: This is a comprehensive account of the techniques and the day-to-day tasks of the researcher. Easy to read and understand, McGivern`s book covers not only research methods and techniques, such as sampling and questionnaire design, but also the practical tasks of running a research project.
Автор: McGivern, Yvonne Название: The Practice of Market Research ISBN: 1292331364 ISBN-13(EAN): 9781292331362 Издательство: Pearson Education Цена: 13779.00 р. Наличие на складе: Есть у поставщикаПоставка под заказ. Описание: NVI Simplificada, Nuevo Testamento consiste en una traduccion de las Sagradas Escrituras elaborada por un grupo de expertos biblistas que representan a una docena de paises de habla espanola, y que pertenecen a un buen numero de denominaciones cristianas evangelicas. La traduccion se hizo directamente de los textos hebreos, arameos y griegos en sus mejores ediciones disponibles. Se aprovecho, en buena medida, el trabajo de investigacion y exegesis que antes efectuaron los traductores de la New International Version, traduccion de la Biblia al ingles, ampliamente conocida
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Автор: Yvonne McGivern Название: The Practice of Market and Social Research: An Introduction ISBN: 027369510X ISBN-13(EAN): 9780273695103 Издательство: Pearson Education Цена: 3762.00 р. Наличие на складе: Невозможна поставка. Описание: Provides a comprehensive account of the techniques of market and social research, and the practical tasks involved in setting up and running research projects - from identifying the problem through to reporting and evaluating the findings. This book is for those preparing for the MRS Advanced Certificate in Market and Social Research.
Автор: ESOMAR Название: Market Research Handbook 5e ISBN: 0470517689 ISBN-13(EAN): 9780470517680 Издательство: Wiley Рейтинг: Цена: 17741.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Considered the authoritative international text on research methods and applications, The Market Research Handbook, Fifth Edition is an indispensable state-of-the art reference book for the researcher, at every level of experience, who wants to improve on his or her skills.
Автор: McQuarrie Edward F. Название: The Market Research Toolbox: A Concise Guide for Beginners ISBN: 1452291586 ISBN-13(EAN): 9781452291581 Издательство: Sage Publications Рейтинг: Цена: 18058.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: An ideal resource for busy managers and professionals seeking to build and expand their marketing research skills.
Описание: Marketing Research and Modeling addresses state of the art developments including new techniques and methodologies by leading experts in marketing and marketing research. This work emphasizes new developments in Bayesian Decision Analysis, Multivariate Analysis, Multidimensional Scaling, Conjoint Analysis, Applications of Conjoint and MDS technique, Data Mining, Cluster Analysis, and Neural Networks.
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