Автор: McGivern, Yvonne Название: The Practice of Market Research ISBN: 1292331364 ISBN-13(EAN): 9781292331362 Издательство: Pearson Education Цена: 13779.00 р. Наличие на складе: Есть у поставщикаПоставка под заказ. Описание: NVI Simplificada, Nuevo Testamento consiste en una traduccion de las Sagradas Escrituras elaborada por un grupo de expertos biblistas que representan a una docena de paises de habla espanola, y que pertenecen a un buen numero de denominaciones cristianas evangelicas. La traduccion se hizo directamente de los textos hebreos, arameos y griegos en sus mejores ediciones disponibles. Se aprovecho, en buena medida, el trabajo de investigacion y exegesis que antes efectuaron los traductores de la New International Version, traduccion de la Biblia al ingles, ampliamente conocida
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Автор: Yvonne McGivern Название: The Practice of Market and Social Research: An Introduction ISBN: 027369510X ISBN-13(EAN): 9780273695103 Издательство: Pearson Education Цена: 3762.00 р. Наличие на складе: Невозможна поставка. Описание: Provides a comprehensive account of the techniques of market and social research, and the practical tasks involved in setting up and running research projects - from identifying the problem through to reporting and evaluating the findings. This book is for those preparing for the MRS Advanced Certificate in Market and Social Research.
Автор: Mcgivern, Yvonne Название: Practise of market research ISBN: 0273717073 ISBN-13(EAN): 9780273717072 Издательство: Pearson Education Цена: 6270.00 р. Наличие на складе: Невозможна поставка. Описание: Third edition.
Автор: McQuarrie Edward F. Название: The Market Research Toolbox: A Concise Guide for Beginners ISBN: 1412991730 ISBN-13(EAN): 9781412991735 Издательство: Sage Publications Рейтинг: Цена: 13464.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: An ideal resource for those who want to conduct market research but have little experience in doing so, The Market Research Toolbox describes how to think of market research in the context of making a business decision.
Автор: McQuarrie Edward F. Название: The Market Research Toolbox: A Concise Guide for Beginners ISBN: 1452291586 ISBN-13(EAN): 9781452291581 Издательство: Sage Publications Рейтинг: Цена: 18058.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: An ideal resource for busy managers and professionals seeking to build and expand their marketing research skills.
Автор: ESOMAR Название: Market Research Handbook 5e ISBN: 0470517689 ISBN-13(EAN): 9780470517680 Издательство: Wiley Рейтинг: Цена: 17741.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Considered the authoritative international text on research methods and applications, The Market Research Handbook, Fifth Edition is an indispensable state-of-the art reference book for the researcher, at every level of experience, who wants to improve on his or her skills.
Автор: Takhar-Lail & Ghorbani Название: Market Research Methodologies ISBN: 1466663715 ISBN-13(EAN): 9781466663718 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 31324.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Human inquiry has served as the impetus for a number of developments throughout history. Seeking new knowledge about the world around us helps to drive our progress and push us to discover innovative improvements. This drive lends itself to the development of qualitative research.Market Research Methodologies: Multi-Method and Qualitative Approaches brings together innovative techniques and novel designs that aid in the development of multi-method studies and investigations. Focusing on vital concepts such as data validity, triangulation, and reliability, this book is a fundamental reference source for PhD students, graduate students, and academics within the business field who wish to understand how these methods can be employed to extract data from particular environments.
Описание: Marketing Research and Modeling addresses state of the art developments including new techniques and methodologies by leading experts in marketing and marketing research. This work emphasizes new developments in Bayesian Decision Analysis, Multivariate Analysis, Multidimensional Scaling, Conjoint Analysis, Applications of Conjoint and MDS technique, Data Mining, Cluster Analysis, and Neural Networks.
Автор: Aaker, David A Название: Strategic market management, 1 ed ISBN: 0470689757 ISBN-13(EAN): 9780470689752 Издательство: Wiley Рейтинг: Цена: 8546.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The text is a European adaptation of our current US book: Strategic Market Management, 9th Edition by David Aaker. This new edition is a mainstream textsuitable for all business students studying strategy and marketingcourses.
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