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Branding Property



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Цена: 8242р.
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При оформлении заказа до: 2 май 2025
Ориентировочная дата поставки: Июнь
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Автор: Felix, Rahel M.
Название:  Branding Property
ISBN: 9783037682210
Издательство: Thames & Hudson
Классификация:
ISBN-10: 3037682213
Обложка/Формат: Hardback
Страницы: 224
Вес: 1.404 кг.
Дата издания: 27.04.2017
Серия: A Non Series Title
Язык: English
Иллюстрации: Illustrated in colour and black and white throughout
Размер: 232 x 271 x 29
Читательская аудитория: General (us: trade)
Основная тема: Business communication & presentation
Подзаголовок: Approaches to Real Estate Marketing
Рейтинг:
Описание: Real estate marketing is certainly not a standard discipline within economics and is not taught in colleges and graduate degree programs within the context of a marketing-oriented education. For this very reason, this volume addresses and examines how the relevant tasks can be approached in order to find success in real estate marketing. The relevant analytical and strategic processes and methods are presented and explained. In this interdisciplinary approach, it is vital to develop a clear idea of the future resident of the property that is to be marketed. This knowledge, together with the central architectural theme, serves as a basis for generating the essence, even the soul, of the propertys brand and, in the process of realizing it, engendering or arousing the esprit that will complement it. In addition to the careful documentation of every stage and aspect of ten selected case studies, this publication also contains contributions from industry experts, who examine real estate marketing from various perspectives.
Дополнительное описание: Real estate marketing is certainly not a standard disci - pline within economics and is not taught in colleges and graduate degree programs within the context of a market - ing-oriented education. For this very reason, this volume addresses and examines



Branding Terror

Автор: Breifuss Artur
Название: Branding Terror
ISBN: 1858946018 ISBN-13(EAN): 9781858946016
Издательство: Merrell
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Цена: 4117 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: A unique handbook of the logos of contemporary terrorist organizations worldwide, from al-Qaeda to the Real IRA, with a foreword by renowned graphic designer Steven Heller, and a chronology of major terrorist actions. This is an invaluable resource for graphic designers and anyone interested in international politics and counter-intelligence.

What is Branding? (PB)

Название: What is Branding? (PB)
ISBN: 2888931354 ISBN-13(EAN): 9782888931355
Издательство: Rockport/Rotovision
Рейтинг:
Цена: 2731 р.
Наличие на складе: Есть (1 шт.)

Yes Logo: 40 Years of Branding, Design and Communication

Название: Yes Logo: 40 Years of Branding, Design and Communication
ISBN: 1906155372 ISBN-13(EAN): 9781906155377
Издательство: Black Dog publishing
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Цена: 5775 р.
Наличие на складе: Нет в наличии.

Описание: 40 Years of Branding and Design by Michael Peters and Partners. Chronicles the story of Michael Peters, one of Britains most significant design luminaries. Throughout his career Peters has worked on highly successful campaigns, ranging from Birds Eye food products to Penhaligons perfume. Still actively lecturing in the fields of graphics and branding, Michael Peters is an inextricable component of the history of commercial design.

Branding

Название: Branding
ISBN: 2880468051 ISBN-13(EAN): 9782880468057
Издательство: Rockport/Rotovision
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Цена: 3034 р.
Наличие на складе: Поставка под заказ.

Описание: Branding: From Brief to Finished Solution explores the creative and technical process behind a range of international branding projects. Covering brand identity, development, extension and on-screen treatment, these highly original and innovative solutions have been drawn from around the globe to give a picture of contemporary branding practices. All the design groups who contributed to this book have achieved innovative and practical solutions to challenging briefs set by clients. Each chapter contains an introductory essay followed by images incorporating their initial sketches, design development, research materials and finished work. Several of the chapters also feature previously unpublished work. Extended picture captions and comments from a range of creatives involved also accompany the images, elucidating the processes and methodology used. Branding: From Brief to Finished Solution is the definitive resource for anyone involved in the branding process.

Status Update: Celebrity, Publicity, and Branding in the Social Media Age

Автор: Marwick Alice E.
Название: Status Update: Celebrity, Publicity, and Branding in the Social Media Age
ISBN: 030020938X ISBN-13(EAN): 9780300209389
Издательство: Yale University Press
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Цена: 2803 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: A book that analyzes status-building techniques - such as self-branding, micro-celebrity, and life-streaming - to show that Web 2.0 did not provide a cultural revolution, but only furthered inequality and reinforced traditional social stratification, demarcated by race, class and gender.

Winkreative Design Stories: A Global View on Branding, Design and Publishing

Автор: Winkreative
Название: Winkreative Design Stories: A Global View on Branding, Design and Publishing
ISBN: 3899555104 ISBN-13(EAN): 9783899555103
Издательство: Gestalten
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Цена: 7204 р.
Наличие на складе: Поставка под заказ.

Описание: An insightful look at the work, mindset, and methodology of the global branding and design agency headed by Monocle founder Tyler Brule. Winkreative is the global design, brand identity, and consulting agency of Tyler Brule, the founder of Wallpaper* magazine and Monocle. Winkreative Design Stories is a journey through the history of this agency, which in only a short time has established itself as one of the most sought-after addresses for corporate design and branding in the world. Highlighting a selection of projects from relaunching national carrier Swiss International Air Lines to rebranding Thailand as a magnet for international business, the book spans several continents and an impressive roster of premium clients. Divided into the core themes of Charm, Craft, Intelligence, Clarity, and Storytelling, each chapter of the book showcases a set of projects sharing that characteristic, alongside short, conversational pieces, which offer insight into the thinking and skill behind Winkreative s huge diversity of work, revealing the culture of the agency itself. Still life photography displays Winkreative s unique perspective and distinctive aesthetic sensibility, while comic illustrations and reportage shoots inject a sense of playfulness and bring Winkreative s history and people to life. Winkreative Design Stories is a warm, understated reference book produced with outstanding production quality. Because there have been few published documentations of the agency s work in the past, this design treatise provides a unique perspective at the intersection of craft and commerce for design influencers and creatives, and business figures and policymakers alike. Winkreative is distinguished by its international focus, editorial authority, and unique, interdisciplinary approach to branding. With 50 multilingual staff, it serves more than 40 clients in 15-plus countries, all of which are united by premium positions in their respective markets. Founded by Tyler Brule in 1998, Winkreative continues to evolve as a unique, multidisciplinary global agency, focused on translating real-world business plans into creative brand expressions. Clients: BlackBerry, The Calvert Foundation, Case da Abitare, Lexus, Louis Vuitton, Mackintosh, Mini, Porter Airlines, Swiss International Air Lines, Taiwan Tourism Bureau, The Government of Thailand, Wimbledon, and many more.

Private Property (Schirmer Visual Library)

Автор: Helmut Newton
Название: Private Property (Schirmer Visual Library)
ISBN: 3888143918 ISBN-13(EAN): 9783888143915
Издательство: Schirmer/Mosel Verlag
Рейтинг:
Цена: 1376 р.
Наличие на складе: Невозможна поставка.

Описание: Through their inimitable mixture of eroticism, subdued elegance and decadent luxury, Newton's pictures reflect in the highest aesthetic quality an obsession with human vanity - from female exhibitionism to male voyeurism. With technical perfection, an extremely detailed style and a relentless directness, Newton staged the neverending psychodrama that contrasts glamour with the need for admiration, self-confidence with the desire for self-presentation, and Eros with Thanatos. Private Property was originally a three-part portfolio containing 45 black-and-white photographs. It includes Newton's best work from the period 1972-1983 - an exquisite assortment of fashion shots, portraits, and erotic motifs which are all based on real locations and luxurious life styles. The entire sequence of picture from the Private Property portfolio is included in our book which first appeared in 1989.

Go Logo: A Handbook to the Art of Global Branding

Название: Go Logo: A Handbook to the Art of Global Branding
ISBN: 1592535178 ISBN-13(EAN): 9781592535170
Издательство: Rockport/Rotovision
Рейтинг:
Цена: 4249 р.
Наличие на складе: Поставка под заказ.

Start Me Up!: New Branding for Businesses

Автор: Klanten Robert, Sinofzik Anna
Название: Start Me Up!: New Branding for Businesses
ISBN: 3899555562 ISBN-13(EAN): 9783899555561
Издательство: Gestalten
Рейтинг:
Цена: 5761 р.
Наличие на складе: Поставка под заказ.

Описание: Little brand, big effect: In the age of startups and a new generation of entrepreneurs, corporate design is being redefined through distinctive visual creativity.


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