Автор: Richard Rumelt Название: The Crux : How Leaders Become Strategists ISBN: 1788169514 ISBN-13(EAN): 9781788169516 Издательство: Profile Рейтинг: Цена: от 1171.00 р. Наличие на складе: Есть
Описание: A genre-defining book for all leaders by the bestselling author of Good Strategy/Bad Strategy
Автор: Craig Robinson, Donald MacLean, Robert MacIntosh Название: Strategic Management: Strategists at Work ISBN: 1350347582 ISBN-13(EAN): 9781350347588 Издательство: Bloomsbury Academic Рейтинг: Цена: 6968.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Focusing on the practicalities of developing business strategy, this textbook provides an intuitive approach to developing a strategic plan. The authors share what they have learned through two decades of strategy work with a myriad of organisations, presenting theory and delivering key insights into the strategist's role.The authors demonstrate their unique Strategy Cycle approach, which combines strategic logic (in the form of detailed plans) with the aesthetic, creative and interpretive process of bringing a strategy to life by storytelling. They examine familiar planning tools to identify where value truly lies, while introducing new ideas and methods, culminating in a simple and succinct 10-component strategy.Visit the authors' website at strategystory.co.uk
Автор: Craig Robinson, Donald MacLean, Robert MacIntosh Название: Strategic Management: Strategists at Work ISBN: 1350347590 ISBN-13(EAN): 9781350347595 Издательство: Bloomsbury Academic Рейтинг: Цена: 20907.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Focusing on the practicalities of developing business strategy, this textbook provides an intuitive approach to developing a strategic plan. The authors share what they have learned through two decades of strategy work with a myriad of organisations, presenting theory and delivering key insights into the strategist's role.The authors demonstrate their unique Strategy Cycle approach, which combines strategic logic (in the form of detailed plans) with the aesthetic, creative and interpretive process of bringing a strategy to life by storytelling. They examine familiar planning tools to identify where value truly lies, while introducing new ideas and methods, culminating in a simple and succinct 10-component strategy.Visit the authors' website at strategystory.co.uk
Описание: Through interviews with corporate strategists and eminent consultants at leading companies around the world, this book recounts the origins and development of Strategy as a profession, and explores how strategic management and open strategy have become important practices in contemporary organizations.
Автор: Hughes, Owen E. Название: Art of strategy ISBN: 0367757737 ISBN-13(EAN): 9780367757731 Издательство: Taylor&Francis Рейтинг: Цена: 4898.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Strategy is best understood not as a science, but as an art--one of universal applications that transcend situation or historical context. This book is an ideal strategy text for any practitioner, lecturer or student that tires of familiar strategy frameworks with limited scope.
Название: The Art of Strategy ISBN: 1138316350 ISBN-13(EAN): 9781138316355 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Strategy is best understood not as a science, but as an art--one of universal applications that transcend situation or historical context. This book is an ideal strategy text for any practitioner, lecturer or student that tires of familiar strategy frameworks with limited scope.
Автор: Eric K. Clemons Название: New Patterns of Power and Profit ISBN: 3030131122 ISBN-13(EAN): 9783030131128 Издательство: Springer Рейтинг: Цена: 4611.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
How did Capital One and Uber implement nearly identical business models, focusing on customers that are most profitable to serve? Why are Google and Amazon so valuable to us? Why are Google, Apple, Microsoft, and Amazon so difficult for competitors to displace? And why can Google charge almost anything it wants for keywords, since no form of competition will force prices down? The information-based business models of these companies, and many more, are exploiting the patterns described in this book.This book instills pattern-based thinking that will prepare all readers for greater success in our rapidly changing world. It will help executives, regulators, investors, and concerned citizens better navigate their way through the digital transformation of everything.Professor Clemons presents six patterns for staying competitive and achieving profitable business models. The author'sreframe-recognize-respond framework teaches readers how to transform unfamiliar problems into familiar patterns, how to determine which patterns to apply in different situations, and how to respond most effectively.Information changes everything. This book is a guide to power and profit from understanding changes in the age of digital transformation.
Автор: Nardia Haigh Название: Scenario Planning for Climate Change: A Guide for Strategists ISBN: 1138498408 ISBN-13(EAN): 9781138498402 Издательство: Taylor&Francis Рейтинг: Цена: 5051.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Award-winning book that sets out an engaging step-by-step scenario-planning method that senior executives, managers, consultants and students can easily follow to develop a long-term strategy for climate change.
Автор: Nardia Haigh Название: Scenario Planning for Climate Change: A Guide for Strategists ISBN: 1138498386 ISBN-13(EAN): 9781138498389 Издательство: Taylor&Francis Рейтинг: Цена: 20671.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Award-winning book that sets out an engaging step-by-step scenario-planning method that senior executives, managers, consultants and students can easily follow to develop a long-term strategy for climate change.
Автор: Clemons, Eric K. Название: New patterns of power and profit ISBN: 3030004422 ISBN-13(EAN): 9783030004422 Издательство: Springer Рейтинг: Цена: 4611.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
How did Capital One and Uber implement nearly identical business models, focusing on customers that are most profitable to serve? Why are Google and Amazon so valuable to us? Why are Google, Apple, Microsoft, and Amazon so difficult for competitors to displace? And why can Google charge almost anything it wants for keywords, since no form of competition will force prices down? The information-based business models of these companies, and many more, are exploiting the patterns described in this book.This book instills pattern-based thinking that will prepare all readers for greater success in our rapidly changing world. It will help executives, regulators, investors, and concerned citizens better navigate their way through the digital transformation of everything.Professor Clemons presents six patterns for staying competitive and achieving profitable business models. The author'sreframe-recognize-respond framework teaches readers how to transform unfamiliar problems into familiar patterns, how to determine which patterns to apply in different situations, and how to respond most effectively.Information changes everything. This book is a guide to power and profit from understanding changes in the age of digital transformation.
Автор: L. Alkaersig; K. Beukal; T. Reichstein Название: Intellectual Property Rights Management ISBN: 1349500534 ISBN-13(EAN): 9781349500536 Издательство: Springer Рейтинг: Цена: 11878.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book explores how the entire toolbox of intellectual property (IP) protection and management are successfully combined and how firms generate value from IP. It provides a framework of archetypes which firms will be able to self-identify with and which will allow companies to focus on the IP and IP Management issues most relevant to them.
Автор: A. Simpson Название: The Brand Strategist`s Guide to Desire ISBN: 1349468967 ISBN-13(EAN): 9781349468966 Издательство: Springer Рейтинг: Цена: 2794.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This is a guide to help brand strategists consider what people really want in order to enhance their lives, and think about the role of their brand in responding to these desires. A brand which both enhances people`s lives, and nurtures the resources on which they depend, will prove more resilient, win trust and achieve better results.
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