Marketing Strategy, Ferrell O. C., Hartline Michael, Hochstein Bryan W.

Автор: Lefevre Heather
Название: Brain Surfing: The Top Marketing Strategy Minds in the World
ISBN: 0996854606 ISBN-13(EAN): 9780996854603
Издательство: Неизвестно
Цена: 2752.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: This book shows that while globalization is a dominant force in society, and though news can be instantaneously broadcast internationally, there is relatively little commonality throughout the world in the depiction of events occurring in other countries. The research gathered here is based on a quantitative content analysis of over 17,000 news items and analysis of over 10,000 survey respondents.

Автор: Fox
Название: Marketing in the Age of Google: Your Online Strategy IS Your Business Strategy, Revised and Updated
ISBN: 1118231937 ISBN-13(EAN): 9781118231937
Издательство: Wiley
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Цена: 2533.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Search has changed everything. Has your business harnessed its full potential? A business`s search strategy can have a dramatic impact on how consumers interact with that business. But even more importantly, search engine activity provides amazingly useful data about customer behavior, needs, and motivations.

Автор: Ralph F. Wilson
Название: Planning Your Internet Marketing Strategy: A Doctor Ebiz Guide
ISBN: 0471441090 ISBN-13(EAN): 9780471441090
Издательство: Wiley
Рейтинг:
Цена: 3325.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: A top international authority on Web marketing and e-commerce provides a sure-fire formula for developing a winning e-commerce marketing strategy One of the biggest reasons why so many Internet-based businesses fail isn`t poor product or service, or technology failures, or even lack of funding. As Internet marketing guru Ralph F.

Автор: Michael J. Baker
Название: Marketing Strategy and Management
ISBN: 1403986274 ISBN-13(EAN): 9781403986276
Издательство: Palgrave
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Цена: 3850.00 р.
Наличие на складе: Нет в наличии.

Описание: Takes an analytical and strategic approach to marketing, providing a framework for the direction and management of the marketing function that helps students make effective marketing decisions. This work incorporates research examples and cases to encourage students to apply theoretical principles and frameworks to practical real-world situations.

Автор: Cadogan, John
Название: Marketing strategy Six-Volume Set
ISBN: 1848601174 ISBN-13(EAN): 9781848601178
Издательство: Sage Publications
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Цена: 156816.00 р.
Наличие на складе: Поставка под заказ.

Описание: Researchers are driven to understand and explain the marketing strategy landscape, and to develop tools and instruments that can help marketers shape, implement and control marketing strategies. This title imposes an order on the burgeoning marketing strategy literature. It presents core thematic topics, and fresh areas of interest.

Автор: Kingsnorth Simon
Название: Digital Marketing Strategy
ISBN: 074947470X ISBN-13(EAN): 9780749474706
Издательство: TBS/GBS
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Цена: 5938.00 р.
Наличие на складе: Поставка под заказ.

Описание: Understand how to develop and implement digital techniques to your marketing strategy with this complete guide to the process of digital marketing.

Автор: Sheridan Marcus
Название: They Ask You Answer: A Revolutionary Content Marketing Strategy
ISBN: 1119312973 ISBN-13(EAN): 9781119312970
Издательство: Wiley
Рейтинг:
Цена: 3008.00 р.
Наличие на складе: Поставка под заказ.

Описание: A revolutionary marketing strategy proven to drive sales and growth They Ask You Answer is a straightforward guide to fixing your current marketing strategy.

Автор: Hill, Mark
Название: Marketing Strategy : The Thinking Involved
ISBN: 141298730X ISBN-13(EAN): 9781412987301
Издательство: Sage Publications
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Цена: 25027.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Goes beyond introducing students to marketing strategy concepts and theoriesby asserting that through developing their critical thinking and questioning skills they can develop more effective marketing strategies.