Ise retailing management, Levy, Michael Weitz, Barton Grewal, Dhruv
Старое издание
Автор: Levy, Michael Weitz, Barton Grewal, Dhruv Название: Retailing management ISBN: 1259573087 ISBN-13(EAN): 9781259573088 Издательство: McGraw-Hill Цена: 28999.00 р. Наличие на складе: Поставка под заказ. Описание: Revised edition of the authors` Retailing management, [2014]
Название: Supermarket Retailing in Africa ISBN: 036740835X ISBN-13(EAN): 9780367408350 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book surveys the landscape of supermarket retailing in Africa, showing how this expanding part of the retail sector is changing consumerism on the continent. It will be of interest to scholars and students of the retail sector and retail management in Africa.
Автор: Pantano, Eleonora. Название: Smart retailing : ISBN: 3030126072 ISBN-13(EAN): 9783030126070 Издательство: Springer Рейтинг: Цена: 8384.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: By providing a comprehensive theoretical framework, this book aims to map the most relevant technologies that have the potential to reshape the retail industry.
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Do you want to know how social media marketing works?
Today, social media is used for a business to market anything. It is possible to go to any social media platform and interact with others by talking about your business and what you sell or promote. You can let others know everything you want to do while encouraging people to see that your business is one, they can trust.
To make it all work, it is imperative that you know how to get onto social media sites and how to use them. This guide will provide you the details to get the most out of your social media efforts.
This guide includes information on all major social media sites available, and what to do with them. Facebook is the best option to utilize for your marketing plans however, to be well informed, read about various other social media platforms. These include Twitter, Instagram, and many others that target specific groups of people.
Each section in this guide will help you understand what makes each social media platform special. You will be able to decide which ones you need to target and then learn how to reach people through each of those platforms. This will give you a sense of control when you work online.
The types of advertisements to produce for your site are extensive. You can work video ads, photo ads, and many others. Points on how to produce unique advertisements and listings are included in this guide.
Some of the social media marketing solutions to utilize entail paid advertising. This is where you pay a social media site to make your messages more noticeable. It is not essential that you use paid advertising, but this guide will help you understand how the process works. It could help you to have more exposure on social media or make something that is working online even more efficient and viable.
Every social media platform is different in various ways. Discover how each social media option works and how you can leverage them to your benefit.
All of the social media sites will work for various users on desktop and mobile devices alike. With so many social media sites working with mobile apps, it only makes sense that you target people who have those devices. In fact, some social media sites focus exclusively on mobile users. This guide will help you to target people regardless of what device they are using.
This book covers:
Introduction to social media branding
Facebook
Twitter
Instagram
Snapchat
Linkedin
Pinterest
Flickr
Youtube
Measuring your success
And much more
Take advantage today and maximize your business with social media marketing.
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You will Never Stop Using this Awesome Cookbook
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Автор: Ha Huong Название: Consumer Protection in E-Retailing in ASEAN ISBN: 1953349609 ISBN-13(EAN): 9781953349606 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 4012.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: While many sectors have been badly affected by the COVID-19 pandemic, e-retailing is one of the booming sectors during this period. Actually, the e-retailing sector was already booming even before the global pandemic. Although e-retailing offers many opportunities for businesses and consumers, there are several issues associated with e-consumer protection. This book examines how consumers are protected on the online marketplace in the context of ASEAN countries. Specifically, this project: (i) Discusses the six issues of e-consumer protection (e.g., information about transaction, product quality, privacy, security, redress, and jurisdiction); (ii) Examines the policy/governance approach adopted by different sectors to address the issues of e-consumer protection; and (iii) Proposes a multi-sector governance framework for e-consumer protection. Three short case studies on Lazada in Singapore, Shopee in Vietnam, and Zalora in Malaysia are also included to illustrate how well-known e-retailers protect their e-customers. Overall, this book is interdisciplinary, including research on consumer protection, governance, management, and policy/regulation. It provides sources of information and knowledge which focus on both theoretical and practical aspects of e-consumer protection in ASEAN countries. Also, the roles from different sectors are examined to produce comprehensive findings and analysis of the governance process.
Описание: Due to industrialization, globalization, and digitalization food-related life is becoming increasingly complex. The abundance of (unhealthy) food, in particular, is causing an unprecedented over-consumption that endangers people`s health, quality of life, productivity, and life expectancy.
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Do you want to know how social media marketing works?
Today, social media is used for a business to market anything. It is possible to go to any social media platform and interact with others by talking about your business and what you sell or promote. You can let others know everything you want to do while encouraging people to see that your business is one, they can trust.
To make it all work, it is imperative that you know how to get onto social media sites and how to use them. This guide will provide you the details to get the most out of your social media efforts.
This guide includes information on all major social media sites available, and what to do with them. Facebook is the best option to utilize for your marketing plans however, to be well informed, read about various other social media platforms. These include Twitter, Instagram, and many others that target specific groups of people.
Each section in this guide will help you understand what makes each social media platform special. You will be able to decide which ones you need to target and then learn how to reach people through each of those platforms. This will give you a sense of control when you work online.
The types of advertisements to produce for your site are extensive. You can work video ads, photo ads, and many others. Points on how to produce unique advertisements and listings are included in this guide.
Some of the social media marketing solutions to utilize entail paid advertising. This is where you pay a social media site to make your messages more noticeable. It is not essential that you use paid advertising, but this guide will help you understand how the process works. It could help you to have more exposure on social media or make something that is working online even more efficient and viable.
Every social media platform is different in various ways. Discover how each social media option works and how you can leverage them to your benefit.
All of the social media sites will work for various users on desktop and mobile devices alike. With so many social media sites working with mobile apps, it only makes sense that you target people who have those devices. In fact, some social media sites focus exclusively on mobile users. This guide will help you to target people regardless of what device they are using.
This book covers:
Introduction to social media branding
Facebook
Twitter
Instagram
Snapchat
Linkedin
Pinterest
Flickr
Youtube
Measuring your success
And much more
Take advantage today and maximize your business with social media marketing.
★ 55% OFF for Bookstores NOW at $ 36.95 instead of $ 46.95 LAST DAYS ★
You will Never Stop Using this Awesome Cookbook
Buy it NOW and get addicted to this amazing book
Автор: Levy Название: Sw Retailing Management 060663 / 155827 ISBN: 0077155831 ISBN-13(EAN): 9780077155834 Издательство: McGraw-Hill Рейтинг: Цена: 7894.00 р. Наличие на складе: Поставка под заказ.
Название: Routledge companion to the history of retailing ISBN: 0367656078 ISBN-13(EAN): 9780367656072 Издательство: Taylor&Francis Рейтинг: Цена: 8726.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This volume is an important resource to a wide range of readers, including marketing and management specialists, historians, geographers, economists, sociologists and urban planners.
Название: Retail futures ISBN: 1838676643 ISBN-13(EAN): 9781838676643 Издательство: Emerald Рейтинг: Цена: 15854.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The book includes new theory, original empirical evidence, and applied case studies synthesizing advances in innovation and technology for the retail sector. Chapters identify the challenges retailers face in response to new practices, suggesting how the sector can respond to technological developments, ethical considerations and privacy issues.
Автор: Juan Carlos G?zquez-Abad; Francisco J. Mart?nez-L? Название: National Brands and Private Labels in Retailing ISBN: 3319071939 ISBN-13(EAN): 9783319071930 Издательство: Springer Рейтинг: Цена: 15372.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book presents latest findings on brand marketing in retail. In times of economic downturn a "new retailing landscape" is being shaped, in which retailers and manufacturers face new challenges to their brand strategies. the new "retailing landscape", with special focus on fast moving consumer goods retailing;
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