Principles of marketing, global edition 17, Kotler, Dr. Philip T.
Новое издание
Автор: Kotler, Philip T. Armstrong, Gary Название: Principles of marketing, global edtion 18 ISBN: 1292341130 ISBN-13(EAN): 9781292341132 Издательство: Pearson Education Цена: 16764.00 р. Наличие на складе: Поставка под заказ. Описание: ITIL(R) 4 Managing Professional CoursewareITIL 4 Managing Professional (ITIL MP) consists of four modules and is the next level of ITIL 4 to be released after ITIL 4 Foundation. ITIL MP targets IT practitioners working within technology and digital teams across businesses. The Managing Professional (MP) stream provides practical and technical knowledge about how to run successful IT-enabled services, teams and workflows. The Managing Professional Transition module is designed to allow ITIL v3 candidates to easily transition to ITIL 4. They can get the ITIL 4 Managing Professional designation through one course and one exam. The material includes;¢ Updated glossaries with highlighted changes for `Create, Deliver & Support`, `Drive Stakeholder Value` and `Direct, Plan & Improve`¢ New diagram packs with annotations for `Create, Deliver & Support`, `Drive Stakeholder Value` and `Direct, Plan & Improve`¢ Updated syllabi with highlighted changes for `Create, Deliver & Support`, `Drive Stakeholder Value` and `Direct, Plan & Improve`¢ The `High Velocity IT` manuscript, syllabus, glossary and diagram pack remain unchanged¢ Practices Overviews and the product brochure remain unchanged¢ An up-to-date Quick Reference Guide with all the information you need¢ Updated Core Manuscripts, for `Create, Deliver & Support`, `Drive Stakeholder Value` and `Direct, Plan & Improve`¢ While the changes are quite large, they have been made for streamlining or refinement only¢ There have been no changes to the examinable content or the key concepts
Автор: Kotler, Philip Armstrong, Gary Название: Principles of marketing, global edition 19 ISBN: 1292449365 ISBN-13(EAN): 9781292449364 Издательство: Pearson Education Цена: 17683.00 р. Наличие на складе: Есть (1 шт.)
Старое издание
Автор: Philip Kotler Название: Principles of Marketing: Global Edition 13th edition - paper ISBN: 0137006691 ISBN-13(EAN): 9780137006694 Издательство: Pearson Education Цена: 11870.00 р. Наличие на складе: Невозможна поставка. Описание: Thirteenth edition.
Автор: Philip Kotler Название: Principles of Marketing with MyMarketingLab ISBN: 0273752502 ISBN-13(EAN): 9780273752509 Издательство: Pearson Education Цена: 5016.00 р. Наличие на складе: Невозможна поставка.
Автор: Philip Kotler Gary Armstrong Название: Principles of Marketing, Global Edition 15 ed. ISBN: 0273786997 ISBN-13(EAN): 9780273786993 Издательство: Pearson Education Цена: 5016.00 р. Наличие на складе: Невозможна поставка. Описание: For Principles of Marketing courses using a comprehensive text. Learn how to create value and gain loyal customers. Today's marketing challenge is to create vibrant, interactive communities of consumers who make products and brands a part of their daily lives. To help students understand how to create value and gain loyal customers, Principles of Marketing presents fundamental marketing information in a comprehensive format, organized around an innovative customer-value framework.
Автор: Philip Kotler Gary Armstrong Название: Principles of Marketing, Global Edition ISBN: 1292092483 ISBN-13(EAN): 9781292092485 Издательство: Pearson Education Цена: 5016.00 р. Наличие на складе: Невозможна поставка. Описание: Help students learn how to create customer value and engagement.In a fast-changing, increasingly digital and social marketplace, it’s more vital than ever for marketers to develop meaningful connections with their customers. Principles of Marketing helps students master today’s key marketing challenge: to create vibrant, interactive communities of consumers who make products and brands an integral part of their daily lives. To help students understand how to create value and build customer relationships, Kotler and Armstrong present fundamental marketing information within an innovative customer-value framework.Thoroughly revised to reflect the major trends impacting contemporary marketing, this edition is packed with stories illustrating how companies use new digital technologies to maximize customer engagement and shape brand conversations, experiences, and communities.
Автор: Kotler, Philip Bickhoff, Nils Berger, Roland Название: Quintessence of strategic management ISBN: 3662484897 ISBN-13(EAN): 9783662484890 Издательство: Springer Рейтинг: Цена: 6986.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The Quintessence of Strategic Management provides a basic understanding of strategic management. Readers will find the most important strategy tools, how they interact, and a synthesis of the respective original literature on the subject.
Автор: Kotler, Steven Название: Stealing Fire ISBN: 0062429663 ISBN-13(EAN): 9780062429667 Издательство: HarperCollins USA Рейтинг: Цена: 1775.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
NATIONAL BESTSELLER
CNBC and Strategy + Business Best Business Book of 2017
"Steven and Jamie have done a wonderful job of balancing the promises, perils, and how-to prescriptions of engineering peak states such as 'flow.'" --Tim Ferriss, #1 New York Times best-selling author of The 4-Hour Workweek
It's the biggest revolution you've never heard of, and it's hiding in plain sight. Over the past decade, Silicon Valley executives like Eric Schmidt and Elon Musk, Special Operators like the Navy SEALs and the Green Berets, and maverick scientists like Sasha Shulgin and Amy Cuddy have turned everything we thought we knew about high performance upside down. Instead of grit, better habits, or 10,000 hours, these trailblazers have found a surprising short cut. They're harnessing rare and controversial states of consciousness to solve critical challenges and outperform the competition.
New York Times bestselling author Steven Kotler and high performance expert Jamie Wheal spent four years investigating the leading edges of this revolution--from the home of SEAL Team Six to the Googleplex, the Burning Man festival, Richard Branson's Necker Island, Red Bull's training center, Nike's innovation team, and the United Nations' Headquarters. And what they learned was stunning: In their own ways, with differing languages, techniques, and applications, every one of these groups has been quietly seeking the same thing: the boost in information and inspiration that altered states provide.
Today, this revolution is spreading to the mainstream, fueling a trillion dollar underground economy and forcing us to rethink how we can all lead richer, more productive, more satisfying lives. Driven by four accelerating forces--psychology, neurobiology, technology and pharmacology--we are gaining access to and insights about some of the most contested and misunderstood terrain in history. Stealing Fire is a provocative examination of what's actually possible; a guidebook for anyone who wants to radically upgrade their life.
Автор: Diamandis Peter H., Kotler Steven Название: Abundance: The Future Is Better Than You Think ISBN: 145161683X ISBN-13(EAN): 9781451616835 Издательство: Simon & Schuster Рейтинг: Цена: 2897.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Bestselling manifesto on how to improve the lives of the "bottom billion" through revolutions in technology.
Автор: Diamandis Peter H., Kotler Steven Название: Bold: How to Go Big, Create Wealth and Impact the World ISBN: 1476709580 ISBN-13(EAN): 9781476709581 Издательство: Simon & Schuster Рейтинг: Цена: 2069.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Peter Diamandis`s and Steven Kotler`s eye-opening New York Times bestseller Bold, now in paperback, advocates for harnessing technology to better the world and arms today`s entrepreneurs with the tools to meet tomorrow`s challenges.
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