Описание: Through extensive research into elite coaches in the world of business and sports, this book investigates the mindset, skills and behaviours required to be a top sales coach and provides a range of practical models, tools and techniques for sales leaders and professionals to use.
Название: CSR, Sustainability, and Leadership ISBN: 0367026589 ISBN-13(EAN): 9780367026585 Издательство: Taylor&Francis Рейтинг: Цена: 7042.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: With the acceptance of CSR and Sustainability as important business performance indicators, it is timely now to assess the impact that leadership has on the development of these processes. CSR, Sustainability, and Leadership seeks to explore the integration of these three elements through an examination of concerns and trends in contemporary organisations
Автор: Schein Название: A New Psychology for Sustainability Leadership ISBN: 1783531908 ISBN-13(EAN): 9781783531905 Издательство: Taylor&Francis Рейтинг: Цена: 17609.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Drawing on interviews with 75 leaders from multinational corporations and NGOs, Schein explores the psychological motivations of sustainability leaders. Applying theories from developmental psychology, Schein demonstrates how the complexity of sustainability is driving new approaches to leadership.
Описание: Sales are the life blood of business. Customers buy when they think a supplier has the right answers, the right products, the right people and the right skills, and this depends entirely on their ability to persuade them. Being persuasive is not a matter of chance. Customers are persuaded when they believe in you, which is determined by whether your pitch is compelling and how good you are at establishing and communicating your value in written proposals, at meetings and at presentations.This book is perfect for everyone involved in sales or business development who wants to become a better and more persuasive communicator. It is a practical guide to explain customers' goals and motivations, how to identify the most relevant and important issues to talk about, how to take control of every pitch situation, and how to plan and then deliver proposals and presentations that will persuade your customers to buy from you.The book is based on training courses run by the author that have been attended by hundreds of businesses over the years. It contains real world case studies and personal insights about pitching that explain how to prepare for every step in the sales process and provides tools that will enable you to apply this knowledge immediately to your business. As well as enhancing skills to deliver pitches and presentations, it also explains how to transfer face-to-face skills to the current work environment, where video conferencing has become the new normal.
Автор: Doris Berger-Grabner Название: Strategic Retail Management and Brand Management ISBN: 3110543834 ISBN-13(EAN): 9783110543834 Издательство: Walter de Gruyter Рейтинг: Цена: 6685.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
The retail industry and associated business models have gone through a significant phase of disruption. The rapid emergence of new technologies, digital business models and the evolution of social media platforms as a new sales channel continue to influence the sector. Key contextual or external trends will affect and shape the retail landscape in the years to come. Therefore, it seems important to prepare for this situation and be ready with a head start in terms of knowledge.
This textbook provides its readers basic knowledge about the national and international retail sector and gives important insights into trends and developments. It deals with key trends, in particular new patterns of personal consumption, evolving geopolitical dynamics, technological advancements and structural industry shifts. Moreover, it explains why it is so important that retailers use these trends, adapt their retail strategies and tactics, create strong brands and come up with innovative, new ways of doing business.
Today we are living in a challenging time for retail. This textbook tries to give insights and explanations to better understand these challenges and provide managerial implications.
Название: Current issues in services management ISBN: 3631803850 ISBN-13(EAN): 9783631803851 Издательство: Peter Lang Рейтинг: Цена: 9971.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
The authors attempt to bring current issues in services management and different approaches in the field of social sciences together. This book deals with topics such as emotional interactions in the service environment, innovative approaches and applications, organizational behavior, financial performance, tourism management and marketing strategies in services management. It explores different perspectives in contemporary services management and paves the way for the understanding of actual tendencies.
Описание: Offers an advanced breakthrough formula to build, implement, and cultivate an authentic, distinctive, and memorable personal brand, which forms the key to enduring personal success. This new personal branding blueprint entails a systematic and integrated journey towards self-awareness, happiness, and enduring marketing success.
Описание: Offers an advanced breakthrough formula to build, implement, and cultivate an authentic, distinctive, and memorable personal brand, which forms the key to enduring personal success. This new personal branding blueprint entails a systematic and integrated journey towards self-awareness, happiness, and enduring marketing success.
Название: CEO Branding ISBN: 1138013714 ISBN-13(EAN): 9781138013711 Издательство: Taylor&Francis Рейтинг: Цена: 24499.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The CEO Brand explores the impact a CEO has on the firm and the ways in which this "human brand" affects the corporation both in financial and non-financial terms, from firm performance and profits to trust and corporate reputation.
Автор: Fetscherin Marc Название: CEO Branding ISBN: 1138013722 ISBN-13(EAN): 9781138013728 Издательство: Taylor&Francis Рейтинг: Цена: 8726.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The CEO Brand explores the impact a CEO has on the firm and the ways in which this "human brand" affects the corporation both in financial and non-financial terms, from firm performance and profits to trust and corporate reputation.
Автор: Schein Steven Название: New Psychology for Sustainability Leadership ISBN: 1783531959 ISBN-13(EAN): 9781783531950 Издательство: Taylor&Francis Рейтинг: Цена: 6123.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Drawing on interviews with 75 leaders from multinational corporations and NGOs, Schein explores the psychological motivations of sustainability leaders. Applying theories from developmental psychology, Schein demonstrates how the complexity of sustainability is driving new approaches to leadership.
