Political Marketing in the 2019 Canadian Federal Election, Jamie Gillies; Vincent Raynauld; Andr? Turcotte
Автор: Maria Rellie B. Kalacas Название: Hospitality and Tourism Marketing: A global perspective ISBN: 1774072637 ISBN-13(EAN): 9781774072639 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 9508.00 р. 13583.00-30% Наличие на складе: Есть (1 шт.) Описание: Explains the process of marketing in the hospitality and tourism industry. The book discusses the marketing environment of the tourism and hospitality sector and the role of social media marketing in the field. Also discussed is the role of consumer behaviour, organisational strategy, and the impact of marketing.
Название: Parties and Voters at the 2013 German Federal Election ISBN: 1138566802 ISBN-13(EAN): 9781138566804 Издательство: Taylor&Francis Рейтинг: Цена: 13779.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The book examines the motives of voters for their electoral choice in the 2013 election in Germany. The chapters origianlly published as a speical issue in German Politics.
Автор: Gillies Jamie Название: Political Marketing in the 2020 U.S. Presidential Election ISBN: 3030865584 ISBN-13(EAN): 9783030865580 Издательство: Springer Рейтинг: Цена: 9083.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book focuses on the U.S. presidential election spectacle, from the primaries through to the November 2020 election and the subsequent events leading up to the inauguration of Joe Biden as the 46th president.
Автор: Dornan Christopher, Pammett Jon H. Название: The Canadian Federal Election of 2019, Volume 2 ISBN: 0228004012 ISBN-13(EAN): 9780228004011 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 5511.00 р. Наличие на складе: Нет в наличии.
Описание: The Canadian federal election of 2019 is extensively analyzed in this collaborative volume edited by Jon Pammett and Christopher Dornan. Bringing together leading political scientists and media scholars, the book examines the strategies, successes, and failures of each of Canada's major political parties, with special attention given to the pressing question of climate change. In Canadian elections, the context of the campaign is vital. Here, contributors consider in detail the way public opinion polls were reported leading up to the election, how traditional media portrayed events, why the electorate waited to make up their minds, and the means by which social media dealt with fears of a disinformation wave. The book uses data to identify the important factors in determining the voting behaviour of Canadians in 2019 and the ways these factors combined to produce a minority Liberal government. The Canadian Federal Election of 2019 is the essential resource for every interested political observer wanting to dissect the last election and required reading to prepare for the next one.
Автор: Posner, Harriet Название: Marketing Fashion ISBN: 1780675666 ISBN-13(EAN): 9781780675664 Издательство: Laurence King Рейтинг: Цена: 5008.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Marketing Fashion, Second Edition is a practical guide to the fundamental principles of marketing and branding, from creating a customer profile to developing a brand identity.
Название: Political marketing and the 2015 uk general election ISBN: 1137584394 ISBN-13(EAN): 9781137584397 Издательство: Springer Рейтинг: Цена: 6986.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Each chapter of this book has been specifically commissioned to focus on one of these aspects of the campaign (targeted campaigning, branding, core messages, advertising, media management, online campaigning and the campaign in the marginal seats).
Автор: Jamie Gillies Название: Political Marketing in the 2016 U.S. Presidential Election ISBN: 3319593447 ISBN-13(EAN): 9783319593449 Издательство: Springer Рейтинг: Цена: 7685.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This edited collection is one of the first books to focus on the distinctive political marketing and branding strategies utilized by the candidates and their parties in one of the most gripping elections in U.S. history.
Описание: This book reveals the market research, strategy, branding and communication behind the unpredictable 2017 New Zealand election result which saw Jacinda Ardern elected Labour leader just 8 weeks before the election to become Prime Minister.
Автор: Jamie Gillies Название: Political Marketing in the 2016 U.S. Presidential Election ISBN: 3319866028 ISBN-13(EAN): 9783319866024 Издательство: Springer Рейтинг: Цена: 7685.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This edited collection is one of the first books to focus on the distinctive political marketing and branding strategies utilized by the candidates and their parties in one of the most gripping elections in U.S. history. It considers why this election was so unusual from a political marketing perspective, calling for new explanations and discussions about its implications for mainstream political marketing theory and practice. At a time of political upheaval, candidates from both parties – Donald Trump and Bernie Sanders in particular – have appeared to overturn the conventional wisdom that has hitherto dominated U.S. politics: that candidates should appear ‘presidential’, be politically experienced and qualified to run for office, and avoid controversial and politically incorrect positions. This book presents scholarly perspectives and research with practitioner-relatable content on practices and discourses that look specifically at the Trump, Clinton and Sanders campaigns and how they took current understandings of political marketing and branding in new directions.
In response to requests from Congress, various organizations, and members of the public, the Department of Justice (Department) Office of the Inspector General (OIG) undertook this review of various actions by the Federal Bureau of Investigation (FBI) and the Department in connection with the investigation into former Secretary of State Hillary Clinton's use of a private email server.
This report examined various actions by the Federal Bureau of Investigation (FBI) and the DOJ in advance of the 2016 election in connection with the investigation into former Secretary of State Hillary Clinton's use of a private email server (referred to by the FBI and DOJ as the "Midyear" investigation).
This report may be downloaded for free via https: //www.justice.gov/file/1071991/download
The seventh edition of the pioneering guide to generating attention for your idea or business, packed with new and updated information
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Описание: This book focuses on the unique challenges women in politics face in the United States based on their gender. It also focuses on issues of intersectionality in political marketing, including race, age, weight, sexual orientation, gender identity and gender expression. From a theoretical perspective, this book facilitates an investigation of the interplay of gender dynamics and power structures within political marketing. Focusing on women in the United States of both parties at various levels in politics, it examines both historical data and contemporary examples of female politicians and their campaigns. Using qualitative research methods and taking a feminist approach to data collection and analysis, this book features primary source interviews with 15 politicians, including a Governor, Senator, two Congresswomen, and several state and local legislators. It also incorporates interviews with 19 political consultants, PAC executives, aides, political party officials, and members of the media.
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